What are the responsibilities and job description for the AV Sales Director position at Latitude, Inc.?
The Sales Director plays a critical role within the In-Venue Sales Organization as they will be responsible for driving and managing the sales efforts within their assigned hotel. This position will act as the Pinnacle Live sales leader within the hotel, with a focus on building hotel relationships, surpassing sales goals, and facilitating collaboration among the Pinnacle Live and hotel sales teams. The Sales Director is highly influential and is responsible for driving the short- and long-term growth and profitability.
Essential Functions:
- Enforce the Catalyst Sales Process for all hotel leads as directed by the National Director of Sales.
- Responsible for having a deep knowledge of Pinnacle Live’s products and offerings while displaying passion for learning and understanding new technologies.
- Communicate & collaborate effectively with the Venue Director on day-to-date responsibilities, service and client issues, hotel relationships, and management of the Sales Managers if applicable.
- Communicate & collaborate effectively with the National Director of Venue Sales on sales funnel management, sales strategies, and CRM management.
- Represent Pinnacle Live and the hotel during site visits, planning meetings, and pre-convention and debrief meetings when applicable.
- Hire, manage, and continual development of the Sales Manager staff and ensure they are
- delivering “Gold Standard” customer experiences throughout the sales process, event execution, and post-event follow-up.
- Responsible for generating and revising scope of work, quotes, proposals, and contracts based on the needs of large-scale hotel leads requiring AV products and services.
- Stay attuned to the Sales Managers’ needs and have an open line of communication for them.
- Stay attuned to the needs of the Hotel Sales Team, keeping an open line of communication for them.
- Coordinate with the Operations department to ensure successful events for our clients.
- Provide and measure accurate revenue forecasts for the sales team and leadership.
- Use creativity and collaboration to explore profitability, revenue opportunities, and client retention.
- Responsible for selling profitable business that aligns with budget expectations, forecasting,
- reporting to support P&L efforts and should have a working understanding of a how a P&L works.
- Manage accurate and timely billing of events and clients through the sales team.
- Perform other duties as assigned.
Education & Experience:
- Bachelor’s degree in business or related field
- Minimum of five (5) years’ experience in an audio-visual systems sales leadership role
- Minimum of five (5) years’ experience in a customer service facing role
- Minimum of three (3) years’ experience in a sales management role
- Strong business communication, presentation, and writing skills
- Proficiency in CRM platforms, ability to generate high-quality insights into sales activity and progress.
- Exceptional relationship builder, internally and externally
- Production and Staging experience within a hotel, venue, convention center, or traveling organization is required.
- Scenic and Décor experience is required
- Rigging, Electrical, and Exhibit experience is required
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