Digital Marketing Coordinator
Job Posting for Digital Marketing Coordinator at Lifetime Quality Roofing
Lifetime Quality Roofing is a multi-year, industry award winning company that is your all-in-one roofing and solar energy provider. Headquartered in Columbus, OH and locations in Cincinnati, Cleveland, Dallas, Austin, Pittsburgh, and Tampa. With 50 years of combined roofing and solar energy experience; Lifetime Quality Roofing is insured, bonded, and a nationally recommended roofing company. Come be a part of our expanding and evolving team!
Reporting to the Director of Marketing, the Digital Marketing Coordinator has direct responsibility role in supporting marketing and engagement efforts, and ensuring their seamless execution. This role will collaborate with various departments to create, implement, and monitor electronic marketing campaigns and initiatives aimed at promoting the LQR brand and driving business growth.
Duties include, but are not limited to:
- Develop and execute digital marketing strategies to drive online traffic to the company website and generate leads or sales.
- Manage and optimize company website content, ensuring it is up-to-date, engaging, and optimized for search engines (SEO).
- Create and manage email marketing campaigns, including segmentation, scheduling, testing, and analysis.
- Oversee social media accounts (e.g., Facebook, Twitter, Instagram, LinkedIn) and develop content calendars to maintain a consistent online presence.
- Coordinate and execute online advertising campaigns, including pay-per-click (PPC) ads, display ads, and retargeting campaigns.
- Monitor and analyze key performance indicators (KPIs) to measure the success of digital marketing efforts and make data-driven decisions to improve results.
- Stay up-to-date with industry trends, best practices, and emerging technologies in digital marketing and share insights with the team.
Requirement
- 5 years in Marketing
- 5 years in Digital Marketing
- Experience coordinating digital branding and social engagement.
- Experience supporting marketing teams
- Strong organizational and time management skills
- Excellent attention to detail and problem-solving abilities
- Ability to effectively prioritize and multi-task in a fast-paced environment
- Excellent communication and interpersonal skills
- Ability to work independently and collaborate effectively with team members
- Flexibility to adapt to changing priorities and deadlines
- 50k-55k
- Health insurance
- Health savings account (HSA) option
- 401(k) with up to 3.5% company match
- Dental Insurance (at no cost to employee)
- Vision Insurance (at no cost to employee)
- Long-Term & Short-Term Disability (at no cost to employee)
- AD&D Insurance (at no cost to employee)
- Life Insurance (at no cost to employee)
- Paid time off (15 days)
- Referral program
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