What are the responsibilities and job description for the Social Media Manager position at Little Unicorn?
Team: Little Unicorn is a young, growing company based in Logan, UT. We manufacture and design quality soft goods in the infant and toddler industry. Our products are sold in over 1000 stores across North America and distributed in over 20 countries. We are passionate about bettering the lives of our customers and energized by a positive work environment.
We are currently looking to support our marketing efforts with a full-time social media manager to oversee social media strategy and goals. This role would be responsible to:
- Strategically plan, develop, implement, and manage company's Social Media strategy in order to increase online presence, improve marketing efforts, increase brand awareness, and drive relevant sales.
- Organize social media campaigns and review performance to continually improve messaging and customer engagement.
- Create social media content (photo and video) that effectively and creatively tells the Little Unicorn brand story and builds a community.
- Research and learn about changing social media algorithms and strategies to continue to improve brand voice.
Daily and Monthly Responsibilities
- Participate in visual design strategies, and support the development of brand identity and promotional strategies.
- Measure the success of all social media campaigns, implement strategic changes.
- Attend educational conferences online or in person and keep current with the best practices and technologies.
- Work with Copywriters and Designers to ensure content is informative, appealing and on brand.
- Collaborate with Marketing, Sales, and Product Development teams.
- Communicates with industry professionals and influencers via social media to create a strong network.
- Hires and train additional team members.
- Plan and assist in product photoshoots.
- Reports to the Marketing Creative Director.
Skills and Qualifications
- Bachelor’s degree in marketing or social media beneficial but not required.
- Some experience toward a bachelor’s degree in marketing, social media, journalism, English, communications, or related discipline.
- Exceptional writing and research skills.
- Ability to manage a team, and work independently to meet deadlines.
- Strong Organizational skills
- Self-motivated and proactive with job responsibilities
- Proficiency in all social media platforms as well as Microsoft Word, Excel, and Adobe Photoshop or Illustrator
- Ability to work hybrid in-office and remote
Preferred Qualifications
- Social media or content marketing experience required
- A keen eye for detail and appreciation for design
- Teamwork and management skills
- Organized and Proactive
- Proficient with Microsoft Office Tools
- Customer service experience
Why is this role perfect for you?
- Opportunity to manage a critical part of a young and growing business to further develop your career
- Flexible schedules to work around school and family.
- Experience the energy of small business and being involved with different departments within a company.
- Opportunity to grow and build your own team and help develop an international brand.
Job Type: Full-time
Pay: $30,000.00 - $40,000.00 per year
Benefits:
- 401(k) matching
- Employee discount
- Health insurance
- Health savings account
- Paid time off
Schedule:
- Monday to Friday
COVID-19 considerations:
All employees must wear a mask when social distancing is not possible.
Education:
- High school or equivalent (Preferred)
Experience:
- Marketing: 1 year (Preferred)
Work Location: One location
Salary : $30,000 - $40,000