Analytics Manager

Marcel Digital - Analytics Manager

(Please note that this position can be either a fully remote, or hybrid remote / in-office once we return to in-office work. We can consider only U.S.-based candidates.)

Marcel Digital is an award-winning digital marketing and web development agency established in 2003 and located in Chicago.

We have cultivated a team of high performers and we work hard to grow our strong culture and live our values of authenticity, integrity, accountability and insight. We want our team to strive for their absolute greatest potential not only professionally, but personally.

Marcel emphasizes becoming great at your work and provides resources to support that growth. We send our staff to industry conferences (local & international), hold various learning sessions, and encourage daily collaboration with peers. 

Position Summary:

The Analytics Manager will implement tools and strategies to capture and translate raw data into valuable business insights for our clients.

In this role, we expect you to have strong logical reasoning skills and business intelligence. The ability to communicate effectively is essential. If you also have solid industry experience, we’d like to meet you.

Your goal will be to help our clients to drive high performance and quality.

Functions and Responsibilities:

• Work with the Director of Analytics to deliver real business value to our clients
• Develop strategies for effective data analysis and reporting
• Understand business needs and objectives without being afraid to ask questions
• Select, configure and implement analytics solutions in Google Analytics (UA & GA4) and Google Tag Manager (GTM)
• QA of data layers, tag managers, web analytics solutions, and analytics data
• Oversee assigned accounts analytics operations to correct discrepancies and ensure quality
• Build out well structured and compelling client reports in Google Data Studio (GDS)
• Build systems to transform raw data into actionable business insights
• Apply industry knowledge to interpret data and improve performance
• Communicate technical information to key stakeholders
• Keep abreast of industry news and trends

Skills Traits Abilities:

• Technical Skills
  • Proven experience as an Analytics Engineer or Data Scientist with a genuine passion for web analytics and always curious to learn more
  • Expert level knowledge of Google Analytics (UA & GA4) and GTM implementation & configuration
  • Strong understanding of Excel, as well as familiarity with business intelligence tools (e.g. GDS, Tableau, SAS), a plus
  • Familiarity with Data warehousing and SQL-based queries (PHP, MySQL, or other) is a plus
  • Ability to read and write JavaScript as it pertains to analytics and measurement functions
• Traits
  • Exemplary communication skills and clarity of thought
  • Demonstrates a high degree of authenticity, integrity, accountability, and insight.
  • Excitement to work with an entrepreneurial digital agency.
  • Exhibits a positive attitude towards clients and colleagues while also focusing on business realities and hitting deadlines.
  • Attention to detail
• Abilities
  • Ability to provide personalized insights from analytics data
  • Analytical skills and strong organizational abilities
  • Solid experience in data analysis and reporting; industry experience is a plus
  • Problem-solving aptitude
  • Knowledge of Nicolas Cage is a plus

Benefits

In exchange for your contributions, Marcel offers a competitive salary, great benefits, and a flexible work environment. More than that, you get the autonomy to work independently and solve the problems that get in your way. You get a voice in the development process and an environment that encourages you to master the latest trends.

Are you curious, committed, and adaptable with a passion for learning quickly and finding creative solutions?

If the answer is yes, and your skills and career aspirations are in-line with ours, we very much want to hear from you!