eCommerce eCRM Manager

OneMagnify is a one-of-a-kind combination of technology, creative, strategy, data, analytics, and a wide range of marketing services that cut across multiple subject areas to deliver a whole that is truly greater than the sum of its parts. Today’s sophisticated business and marketing environments require a fresh, vigilant and more connected approach to human communications - and we get it. We’re looking for diverse and passionate team members to come grow and own the change with us. Our rapidly growing Digital Team helps our clients transform and evolve their customer experiences by crafting and activating outstanding digital solutions that combine technology, analytics, and compelling performance marketing storytelling. We're searching for an eCRM Manager to lead the overall strategy, day-to-day planning, and success of the email program for a large, strategic account. Using established email knowledge and experience on effective eCommerce email marketing techniques, you will confidently and independently develop funnel-based journeys, campaign plans, use cases, and briefs to provide inspiring, detailed campaign direction to cross-functional internal and external delivery teams. This individual should have experience running email campaigns end-to-end and will lead campaign planning initiatives while working collaboratively to deliver reporting and analytics that support an ongoing test and learn approach. ABOUT YOU: - An intellectually curious problem-solver; with outstanding attention to detail and a follow-through mentality - A skilled multi-tasker who can prioritize and work on multiple projects simultaneously to extraordinarily high standards - An optimistic self-starter who excels in a fast-paced autonomous environment with lots of responsibility and freedom - A strategic, innovative, analytical leader motivated by results who rationalize choices based on a blend of context and data - A complete professional with excellent communication, leadership, interpersonal, time management, and organizational skills WHAT YOU’LL DO: - Lead the day-to-day campaign planning operations of a large-scale direct-to-consumer email marketing program - Build and maintain an integrated marketing calendar and promotional details to inform multiple functions across organization - Partner with the client's Merchandising Team to understand the key fundamentals of each promotion (SKU list, inclusions/ exclusions) - Use data to glean insights, craft and implement program roadmaps and campaign plans with a focus on content planning, segmentation/targeting, and personalization tactics - Lead weekly cross-functional status meetings, including preparation and presentation of reporting, insights, and optimization recommendations - Develop, maintain, and socialize a campaign learning agenda, hypothesis library, test plans, and results to aid continuous improvement - Optimize methodologies and maintain knowledge of trends to plan and propose new campaign opportunities WHAT YOU’LL NEED: - Bachelor’s degree in Marketing, Business, Communications, or another related field, from a four-year college or university, is required - 5 years in a digital marketing or agency role; direct to consumer/promotional email experience required - Validated experience in project management on large-scale, high-profile projects - Solid understanding of D2C promotional tactics and customer messaging methodologies BENEFITS We offer a comprehensive benefits package including medical, dental, 401(k), paid holidays, vacations, and more. ABOUT US Whether it’s awareness, advocacy, engagement, or efficacy, we move brands forward with work that connects with audiences and delivers results. Through meaningful analytics, engaging communications and innovative technology solutions, we help clients tackle their most ambitious projects and overcome their biggest challenges. WE ARE AN EQUAL OPPORTUNITY EMPLOYER We believe that Innovative ideas and solutions start with unique perspectives. That’s why we’re committed to providing every employee a workplace that’s free of discrimination and intolerance. We’re proud to be an equal opportunity employer and actively search for like-minded people to join our team. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform job functions, and to receive benefits and privileges of employment. Please contact us to request accommodation.