Job Posting for Digital Data Analyst at Martin Advertising
About Us: Martin Retail Group isn’t your typical “ad agency.” We are LOCAL retail marketing specialists who provide strategic turnkey solutions for global blue chip brands like Cadillac, GMC, Buick, Chevrolet, and Planet Fitness. Founded in 1977 in Birmingham, Alabama, we more have more than 350 team members across the United States. MRG is also partners with Leo Burnett Detroit and a member of the Publicis Worldwide global network.
Summary: We are currently seeking an experienced and talented Data Analyst to join our close-knit team. The position will utilize various digital data platforms to gather, analyze and report out on various projects. Projects will include developing reports, identifying and explaining trends, finding solutions and communicating results for our premier automotive clients, internal digital teams and collaborate with the Martin Retail field organization across the U.S.
Responsibilities:
Dig into the details of data, interpret and report on the data
Generates and distribute ad hoc digital reports utilizing sharp analytical skills
Support the Digital Team & Field Team with various requests and questions
Aid the Ad Ops, Campaign Management and Buying teams to problem solve potential issues where data analysis is needed
Absorb information from all teams and clients to be a well-rounded communicator to steward projects and communicate status updates
Education we’re seeking:
Four-year degree in the areas of Computer Science, Data Science, Business Analytics, Information Systems, or a similar discipline (with a focus in Advertising, Marketing preferred.
Skills and abilities we’re seeking:
Experience with Power BI and Tableau
Prefer two to four years background in data collection, analysis, and reporting
Sharp and reliable analytical skills loving to dig into data, interpret it and report findings
Extensive Excel knowledge is a must
Familiarity with VLOOKUP, INDEX, nested statements, Pivot Tables and Pivot Charts, etc.
PowerPivot experience
Experience in SQL preferred
Ability to effectively create dashboard layouts
Ability to work in a fast-paced environment in which to thrive
Success with prioritizing tasks and meeting deadlines
Strong communication skills and desire to work in a team atmosphere
Familiarity with digital advertising and its KPIs
Thank you for your interest in Martin Retail Group!
Salary.com Estimation for Digital Data Analyst in Birmingham, AL
$101,123 to $143,981
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