Job Summary:
Mediaboom is seeking a Digital Marketing Account Manager to join our digital team. As a Mediaboom Digital Marketing Account Manager you will be responsible for providing support to Mediaboom client project team members in the strategic development and implementation of clients’ digital projects.
The Digital Marketing Account Manager should be knowledgeable of using digital strategies and tactics to drive campaign success. Digital Marketing Account Executives are expected to think creatively and independently, and take ownership of assigned projects while demonstrating an aptitude for strategic thinking, messaging, execution, and client relations. Primary responsibilities include research, content creation, digital analytics reporting, social media management, and administrative tasks. Digital Marketing Account Managers are also exposed to a wide variety of tasks and issue areas beyond their primary responsibilities.
Responsibilities:
- Works on account teams for multiple clients, including leading more complex projects with the support of senior project managers.
- Anticipates client needs, as well as internal team needs and assignments, on a daily basis.
- Leads on campaign implementation and management in regards to website creation/maintenance, digital advertising, email marketing, content creation, etc.
- Leads the development of digital content strategy for clients, supports progress towards key metrics and broader campaign goals of the client utilizing tactics that drive high engagement and hit key performance indicators.
- Develops media plans and budgets for clients.
- Communicates regularly with clients on status, timeline, budget, deliverables, campaign performance, competitive intelligence analysis.
- Manages third-party vendors including website development, freelance designers, advertisers, designers.
- Supports business development, drafts proposals and participates in pitch meetings, writes scopes, extensions, etc.
- Attends regular staff meetings and team meetings, and provides input and feedback on business improvement, including client services, staff development, and office procedures.
- Contributes to strategic growth and brand positioning for the firm overall.
Qualifications:
- Bachelor's degree, or its equivalent.
- 1 years of experience in digital marketing or demonstrated equivalent experience, with preference for digital experience at a firm/agency
- Strong written and verbal communication skills
- Developed skills in research and analysis
- Strong understanding of digital concepts and tactics, including content creation and implementation with digital advertising, digital mobilization website development, and digital marketing initiatives.
- Experience collecting and analyzing metrics and analytics for campaigns like Google Ads, Google Analytics, Facebook Business Manager, and Facebook Ads Manager
- Demonstrate strong commercial abilities and business and financial acumen
- Ability to scope, manage and direct websites for clients. Experience with WordPress a plus
- Ability to successfully organize, prioritize, and manage project workflow, juggle multiple tasks under tight deadlines.
- Natural & effective collaborator
- Innovative and solutions oriented – demonstrated resourcefulness, optimism, and flexibility in approach to project assignments.
- Highly organized and detail-oriented.
- Team player with the ability to step into leadership roles.
The ideal candidate will be passionate about their work and about tirelessly searching for better methods, advancing their knowledge, and pushing technical and creative boundaries.
Please include a link to your resume.
Job Type: Full-time
Pay: $60,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
Schedule: