Public Relations Manager

Walker, LA Full Time
POSTED ON 4/11/2024

Position Title: Public Relations Manager

Company: Metal Fab Guys

Location: Walker, LA

About Metal Fab Guys:

Metal Fab Guys is a leading contract manufacturer and e-commerce brand known for its state-of-the-art metal fabrication solutions. With a commitment to innovation and quality, we cater to a diverse range of industries, providing cutting-edge products and services to meet our clients' needs. Our team is dedicated to pushing the boundaries of manufacturing excellence while fostering a collaborative and supportive work environment.

Job Overview:

The Public Relations Manager for Metal Fab Guys will play a critical role in developing and executing public relations strategies to promote the company's brand, products, and initiatives. The ideal candidate will have a strong background in public relations, excellent communication skills, and a passion for storytelling.

Key Responsibilities:

  • Media Relations: Cultivate and maintain relationships with media outlets, journalists, and influencers to secure positive coverage and press opportunities for the company. Pitch story ideas, press releases, and expert commentary to relevant media contacts.
  • Content Creation: Develop compelling content for press releases, blog posts, articles, case studies, and other written materials that showcase the company's expertise, achievements, and thought leadership in the metal manufacturing industry.
  • Social Media Management: Manage the company's social media channels, including LinkedIn, Twitter, Facebook, and Instagram, to engage with followers, share relevant content, and amplify the company's brand message. Monitor social media trends and respond to comments and inquiries in a timely manner.
  • Event Planning: Plan and coordinate events such as product launches, industry conferences, trade shows, and press briefings to generate buzz and enhance the company's presence in the metal manufacturing community. Manage logistics, invitations, and on-site coordination for successful events.
  • Brand Building: Develop and implement strategies to strengthen the company's brand identity and reputation in the marketplace. Ensure consistent messaging and branding across all communication channels and materials.
  • Market Research: Conduct research and analysis to identify industry trends, competitive landscapes, and market opportunities. Use insights to inform PR strategies and messaging to effectively reach target audiences.

Qualifications:

  • Bachelor's degree in public relations, communications, marketing, or a related field.
  • Minimum of 5 years of experience in public relations, preferably in the manufacturing or industrial sector.
  • Strong writing and editing skills with the ability to craft clear, concise, and engaging content for various audiences and platforms.
  • Excellent verbal communication and presentation skills with the ability to articulate complex ideas and concepts.
  • Proven track record of securing media coverage and building relationships with journalists and influencers.
  • Proficiency in social media management tools and analytics platforms.
  • Ability to multitask, prioritize projects, and meet deadlines in a fast-paced environment.
  • Creative thinking and problem-solving skills with a proactive approach to PR opportunities and challenges.
  • Knowledge of metal manufacturing processes, technologies, and industry trends (preferred but not required).

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Sitting for extended periods of time, including, without limitation, in an office setting.

Why Join Metal Fab Guys:

  • Opportunity to work in a dynamic and innovative industry at the forefront of manufacturing technology.
  • Collaborative and supportive work environment that values diversity, creativity, and continuous learning.
  • Competitive compensation and benefits package, including health insurance, retirement plans, and professional development opportunities.
  • Opportunity for growth and advancement within a rapidly expanding company committed to employee success.

How to Apply:

If you are an experienced Public Relations Manager with proven expertise in PR please submit your resume and a cover letter outlining your qualifications and relevant experience through Indeed. We look forward to hearing from you!

Disclaimer:

Metal Fab Guys is an equal opportunity employer and does not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, or veteran status.

Job Type: Full-time

Pay: $50,000.00 - $85,000.00 per year

Benefits:

  • Dental insurance
  • Employee discount
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance

Schedule:

  • 8 hour shift

Ability to Relocate:

  • Walker, LA 70785: Relocate before starting work (Required)

Work Location: In person

Salary.com Estimation for Public Relations Manager in Walker, LA
$105,779 to $143,022
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