Creative Director

For over 30 years, Midwest Tape has served libraries and their patrons with unparalleled access to the best content available in the media world. Our digital offering, hoopla Digital, combines the media and library expertise of Midwest Tape with the latest in web and mobile technology, delivering an all-in-one experience to the library world. As hoopla continues to grow on a global scale, we are expanding our team.

At Midwest Tape, we know our people are the reason for our success. We value our employees and believe in empowering them to help them thrive. We offer competitive pay and benefits, a healthy work/life balance, and appreciation for a job well done.

• Collaborate with the customer, patron, vendor and marketing teams to gather insight into proposed projects and creative briefs.
• Be the Creative visionary for Marketing and the company, leading projects from a strategic perspective.
• Ideate, develop and deploy creative concepts and strategies in the form of executable projects and oversee team workflow to completion.
• Coordinate and direct a team of graphic designers, production artists, copywriters and proofreaders in the execution of creative endeavors. Oversee agency and third party creative vendor partnerships.
• Provide critical feedback to the creative team on the development of concepts and deliverables that support key company initiatives.
• Serve as a key stakeholder in the evolution of the Midwest Tape and hoopla Digital brands and oversee the development of key message fulfillment during this journey.
• Develop and grow key account relationships within the printing and fulfillment sectors of the business.
• Assist with the development of estimates for proposed project work.
• Assist and attend to pre-press related work along with anticipated press checks and in line fulfillment.
• Interface with a variety of management levels on significant strategy and creative matters, often requiring the coordination of activities across multiple marketing teams.
• Lead the development of the Creative team by facilitating training and providing guidance and feedback.
• Plan and organize project assignments of substantial variety and complexity.
• Initiate, maintain and approve projects milestones.
• Perform other related duties and responsibilities, on occasion, as assigned.

• Outstanding leadership and organizational skills.
• Exemplary interpersonal and analytical abilities.
• Proven experience as a creative director, or art director.
• Hands-on experience in the creative process with specific attention to graphic design, production art, critique and feedback as a bridge between creative and account mindsets and brand development and brand positioning.
• Strong knowledge of creative software such as Photoshop, Illustrator, InDesign, Braze, Branch, Excel, Tableau, and Salesforce.
• Excellent verbal and written communication skills and the ability to interact professionally with a diverse group (executives, managers, and subject matter experts).
• Flexible and well-organized with a strong attention to detail.
• Possess the ability to work independently as well as collaboratively as part of a larger team.

• Bachelor of Science/Business Administration in Marketing/Advertising, Fine Art, Design, related field; Master of Science or Master of Art will be considered an asset.

• Minimum of eight to ten years related work experience.

• Ability to perform repetitive tasks.
• Must be able to view computer screen for long periods of time daily.
• Ability to regularly sit for extended periods of time.
• Physically able to attend meetings, presentations, and training sessions.

Benefits:

• Medical, dental, & vision insurance
• 401k match
• Profit sharing
• Paid vacation and personal time
• Flex time
• 10 paid holidays
• Company performance bonus
• Holiday bonus
• Training & career development opportunities

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.