Digital Content Coordinator

Description

The Digital Content Coordinator is responsible for providing on-going marketing, public relations, and media campaigns through digital means to include social media, video, and website to provide donation awareness across the MTN service area, including maximizing educational and awareness opportunities through social media engagement and video production.

ESSENTIAL JOB FUNCTIONS

1. Produces, develops, and manages video production for internal and external communications, marketing, public relations, and storytelling.
2. Coordinates and collaborates with the Marketing and Public Relations Coordinator and Graphic Designer to maintain and regularly update the MTN website to include current information and campaign materials.
3. Coordinates and collaborates with department staff to maintain digital asset management tools and resources.
4. Focuses on growing social media audiences utilizing metrics driven tactics.
5. In conjunction with Director, Community Engagement and Public Relations, designs and implements MTN’s social media strategy including regular updates to social media channels.
6. Generates ideas to develop unique plans/strategies for public relations and promotion across MTN service area.
7. Collaborates and provides support for internal communications to MTN staff in conjunction with Director, Community Engagement and Public Relations.
8. Supports all MTN campaigns, events, and programs through social media outreach.
9. Provides social media analytics to leadership on a consistent, timely basis.
10. Develops, implements, and delivers organ and tissue donation educational materials as needed for the general public, hospital services and volunteers.
11. Serves as the Photographer for MTN events and activities occurring during and outside business hours.
12. Maintains knowledge of federal and state laws/regulations related to the donation process, including knowledge of organ and tissue donation process, including DCD and brain death donation.
13. Supports Donate Life America campaigns in the MTN service area, as directed by the Director, Community Engagement and Public Relations.
14. Assists Donor Family Services in coordination and promotion of recognition events.
15. Coordinates special events and activities as determined by leadership to achieve goals.

Qualifications

QUALIFICATIONS AND PHYSICAL DEMANDS

1. Undergraduate degree in marketing, communications or equivalent field of study required.
2. Social media marketing experience, including ability to serve as the Facebook Business Manager required.
3. 5 years experience in a professional position, or a combination of experience and education providing equivalent knowledge required.
4. Video editing experience, including Adobe Creative Suite and Premier Pro Video required.
5. Experience with content management systems for website maintenance strongly preferred.
6. Ability to work a minimum of 40 hours per week. May be required to work for extended periods of time with few breaks.
7. Strong ability to work independently and collaboratively, fostering cross-functional partnerships.
8. Detail oriented, organized, excellent tracking/reporting skills, excellent written and verbal communication skills.
9. Microsoft Office proficiency required.
10. Must maintain a valid driver’s license in accordance with MTN motor vehicle policy. Must have reliable personal automobile transportation to be used with company reimbursement using IRS guidelines. Must be able to travel within the service area by ground or air.
11. Ability to lift 50 pounds and transfer short distances.
12. Possess the ability to operate telephones, computers and office equipment.
13. Ability to speak and communicate clearly in order to accurately convey information in person or by phone.
14. OSHA Category III No exposure to bloodborne pathogens while performing assigned job duties.
15. Home internet and wireless phone access may be required.

MTN BEHAVIORAL COMPETENCIES

Respect: Builds a positive and supportive foundation inviting open, honest, and clear communication. Fosters a sensitive, supportive, and trustworthy environment, which promotes active listening and strengthens rapport throughout all interactions. Cultivates teamwork through acceptance and inclusion by valuing differences and empowering strengths.

Excellence: Demonstrates excellence by going above and beyond, while maintaining compassion and humility in all interactions. Demonstrates a high rate of achievement and success for the organization through proactive objectives centered on the overall mission and vision. Consistently models a positive attitude, a willingness to help others, and a dedication to improvement. Takes full responsibility for their role and challenges themselves to find workable solutions.

Accountability: Demonstrates the highest ethical standards, by honoring commitments to each other and professional partners. Executes all interactions through honesty and transparency. Demonstrates responsibility and integrity through ownership of the mission. Utilizes resources appropriately.

Leadership: Empowers, mentors and encourages all staff, while displaying a high-level of professionalism. Demonstrates ability to cultivate teams and relationships through open lines of communication, honesty and respect. Handles challenges with compassion by developing trust through respectful feedback and support. Acts as a resource by providing the tools, which enable others to reach their highest potential.

It is the policy of Midwest Transplant Network (MTN) to provide equal opportunity in employment to all employees and applicants for employment. No person will be discriminated against in employment because of race, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, ethnic origin, age, genetic information, disability, protected veteran status, arrest record, or any characteristic protected by applicable federal, state or local laws. In addition, the organization complies with applicable state and local laws governing non-discrimination in employment in every location in which the organization has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, training, employee activities and general treatment during employment

MTN is committed tocomplying with state and federal disability laws and makes reasonable accommodations when requested by a qualified applicant or employee with a disability to enable the applicant or employee to be considered for the position he or she desires, to perform the essential functions of the position in question, or to enjoy equal benefits and privileges of employment as are enjoyed by other similarly situated employees without disabilities, unless the accommodation would impose an undue hardship on the operation of MTN’s mission.