Marketing Coordinator

Job description for Marketing Role: Marketing Coordinator

Coconut.TV is a live streaming platform where you can hang out, chat, and earn! With over 10M downloads, as well as a vibrant and growing community, we are preparing for some amazing things ahead. With this in mind, we're looking for a talented Marketing Coordinator to coordinate marketing activities. You will develop marketing plans and coordinate campaigns to ensure that our clients meet their marketing goals. As a Marketing Coordinator, you will set marketing strategies and report on the effectiveness of digital marketing campaigns. You will also be responsible for writing content and managing our digital platforms. We want you to have a degree in marketing and a high level of computer skills. In this role, you should be highly organized, detail-oriented, and a self-starter with the ability to work under pressure.

Objectives of this Role

• Assist in the development and implementation of the company’s brand strategy

• Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation

• Prepare marketing activity reports and metrics for measuring program success

• Provide market research, forecasts, competitive analyses, campaign results, and consumer trends

• Support the maintenance and development of internal tools, including a credentials database, tracking capability, global contact directory, and intranet sites

• Further knowledge and education regularly through workshops, research, and seminars, and share best practices, and local marketing ideas and tactics with the team

Daily and Monthly Responsibilities

• Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data

• Support the Marketing Director in evaluating and establishing the marketing plan and strategy by assembling and analyzing sales forecasts, setting objectives, planning and organizing promotional presentations, and updating calendars

• Communicate campaign objectives, timelines, and deliverables to sales team, and provide instructions for use or promotion

• Plan and manage meetings, events, conferences, and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists

• Maintain a directory and inventory of sales support materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed

• Continually seek and research new sources of prospective customer data, and provide recommendations to sales and marketing leadership

Skills and Qualifications

• Bachelor’s degree in marketing, advertising, or communications

• Past work experience as a marketing coordinator or similar role

• Knowledge of traditional and digital marketing, content marketing, and social media marketing

• Experience with research using data analytics software

• Excellent writing, communication, and presentation skills

• Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint

Job Types: Full-time, Contract

Pay: $25.00 - $40.00 per hour

Benefits:

• 401(k)
• Dental insurance
• Health insurance

Schedule:

• 8 hour shift

Education:

• Bachelor's (Preferred)

Language:

• Spanish (Preferred)

Work Location: One location