What are the responsibilities and job description for the Marketing Intern position at New York Times?
The mission (https://www.nytco.com/company/mission-and-values/) of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It's why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It's why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it's why our business strategy centers on making journalism so good that it's worth paying for.
Note for US based roles: Any offer of employment is contingent on providing proof of Covid-19 vaccination prior to your start date, subject to approved medical and/or religious exemptions, in accordance with applicable law.
Job Description
About the Position
The New York Times is looking for a motivated, curious and collaborative marketing intern to support its early-stage audio app: New York Times Audio.
You would report to the director of product marketing for Audio and help support the app's initial launch and onboarding and engagement efforts directly thereafter.
About The New York Times
Every day, journalists at The New York Times report more than 200 stories from dozens of countries around the world on topics ranging from international events, the best way to roast a chicken, modern love stories, the art of decoding crossword clues, expert product recommendations on everything from wine glasses to washing machines, and in the words of Michael Barbaro, host of "The Daily" podcast, we tell you "everything-else-you-need-to-know-today." Ultimately, our suite of subscription products helps curious people cook, watch, listen, play and shop in enjoyable and fulfilling ways.
Why You Should Apply
This marketing internship is a unique opportunity to gain perspective on how to scale a nascent consumer brand and product, while also honing your ability to think at the portfolio strategy level - learning how to cultivate a sense of brand cohesion across a diversified portfolio of content types and products.
This internship is well suited for someone who is likely a performance or growth marketer looking to grow their experience with product marketing management or an M.B.A. student looking to incubate marketing programs across the upper, mid and lower funnel. That said, folks from all backgrounds with an interest in pursuing a marketing career are warmly welcome to apply.
Overview and Responsibilities
You'll partner with the director of product marketing for Audio to develop a proposal for a marketing strategy assignment to own and execute across the 10-week internship. The topic should be at the intersection of your personal and professional skillset and the business needs of The Times. The format should best reflect your communication style and the abilities you want to hone as a marketer, e.g., can be a deck, video, website, podcast or experience, etc. You'll present this body of work to the wider Marketing team at the end of the internship.
In addition, you'll play a hands-on role in contributing to the day-to-day work of launching and measuring marketing programs that deliver against our enterprise marketing remit to persuade people that The New York Times's quality, independent journalism is worth paying for.
These responsibilities may include but are not limited to:
- Play a contributing role in evaluating various growth and engagement strategies for how we scale app downloads for the Audio app after its launch
- Conduct competitive, cultural and industry research on key trends that present headwinds and tailwinds for user needs, features, and product enhancements germane to the audio space
- Work on assignments across the full funnel, with the output ranging from creative briefs, product marketing audits, cultural and category trend POVs, and performance reports
- Shadow marketing team members to better understand the end-to-end process of planning, launching and evaluating end-to-end marketing campaigns
- Draft and create presentations and documents for share-out with marketing and business partners
- Partner with Media, Creative, Product, Editorial, Data and Analytics, Audience Insights and Research, Earned Media and Project Management teams to support the development of our marketing programs
Basic Qualifications
- You are a collaborative, creative, curious, analytical and highly motivated thinker and doer who is passionate about pursuing a marketing career
- 1-3 years experience in digital marketing, integrated marketing or advertising strategy. Can be university/grad school experience, or a combination of education and professional experience
- Sound communication skills across a range of formats; writing decks, briefs, documents, emails and other marketing materials
- Proven ability to present ideas, goals and results with cross-functional partners
- Ability to conduct secondary research; interpret and organize data and analytics reports; and ability to spot relevant insights and trends and communicate them
- A personal and professional interest in new, emerging apps and participating in digital communities in support of a product or brand
- Enthusiasm for learning - and for receiving, sharing and acting on regular feedback
- Passion about the value of rigorous, independent journalism and The New York Times's mission to seek the truth and help people make sense of the world
About Our Summer Internships:
- Our internships are paid.
- It is 10 weeks long, starting in June 2023.
- You will work either remotely or hybrid-access on-site in New York.
- We will offer an affordable housing option through a partnership with NYU Summer Housing.
Benefits and Perks:
- Interning at The New York Times is a unique opportunity to work at a historic and innovative global media organization dedicated to enhancing society by creating, collecting and distributing high-quality news and information
- You will be helping to power, distribute and expand what is possible for our award-winning journalism
- We run a week-long maker event during the summer, where Design, Product, Project, Marketing and Technology come together to work on creative, cross-functional projects
- We have frequent panel discussions and talks by a wide variety of news makers and industry leaders
- NYT interns benefit from competitive pay, great perks and influential networking
The rate of base pay for this role is $20.00 per hour.
The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.
The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws, and will consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable "Fair Chance" laws.
As of February 28th, we have changed the application system for jobs in Engineering, Product, Design, Program Management, Data Insights and Wirecutter groups.
For job openings in those areas, please go here (https://boards.greenhouse.io/thenewyorktimes/) **.
Help shape the future of The New York Times
Whether it's bringing new truths to light through reporting, optimizing products and formats to deliver a world-class digital and app experience, or analyzing data to better understand how we can best serve our readers, Times employees are part of a growing, unified team that is driven to build the best destination for journalism in the world.
That's always been the case, but it is especially so today. In a time of uncertainty we've provided information and guidance to help readers navigate daily life - whether it's understanding health risks or getting advice on staying sane and productive at home.** This would not be possible without our journalists, data scientists, marketers, designers, engineers, project managers and many, many more.
Home to world-class talent
To create journalism and supporting products that stand apart, we must recruit the finest talent in the world. Journalists, data designers, videographers, agile marketers, art directors, and many others, we're looking for people at all stages of their careers to bring different perspectives and practices to our teams. Together, we can make our journalism more insightful, meaningful and essential to the daily lives and understanding of people around the world.
Employee-driven benefits
If you see a job opening here that might be a good fit for you, we encourage you to apply. We offer a comprehensive and competitive benefits package that includes medical, dental and vision plans for employees and their families, health and wellness programs, a 401(k) plan, tuition reimbursement, paid vacation, paid parental leave and much more.
If you are an active employee at The New York Times or any affiliates, please do not apply here. Go to the Career Worklet on your Workday home page and View "Find Internal Jobs". Thank you!
Note for US based roles: Any offer of employment is contingent on providing proof of Covid-19 vaccination prior to your start date, subject to approved medical and/or religious exemptions, in accordance with applicable law.
Job Description
About the Position
The New York Times is looking for a motivated, curious and collaborative marketing intern to support its early-stage audio app: New York Times Audio.
You would report to the director of product marketing for Audio and help support the app's initial launch and onboarding and engagement efforts directly thereafter.
About The New York Times
Every day, journalists at The New York Times report more than 200 stories from dozens of countries around the world on topics ranging from international events, the best way to roast a chicken, modern love stories, the art of decoding crossword clues, expert product recommendations on everything from wine glasses to washing machines, and in the words of Michael Barbaro, host of "The Daily" podcast, we tell you "everything-else-you-need-to-know-today." Ultimately, our suite of subscription products helps curious people cook, watch, listen, play and shop in enjoyable and fulfilling ways.
Why You Should Apply
This marketing internship is a unique opportunity to gain perspective on how to scale a nascent consumer brand and product, while also honing your ability to think at the portfolio strategy level - learning how to cultivate a sense of brand cohesion across a diversified portfolio of content types and products.
This internship is well suited for someone who is likely a performance or growth marketer looking to grow their experience with product marketing management or an M.B.A. student looking to incubate marketing programs across the upper, mid and lower funnel. That said, folks from all backgrounds with an interest in pursuing a marketing career are warmly welcome to apply.
Overview and Responsibilities
You'll partner with the director of product marketing for Audio to develop a proposal for a marketing strategy assignment to own and execute across the 10-week internship. The topic should be at the intersection of your personal and professional skillset and the business needs of The Times. The format should best reflect your communication style and the abilities you want to hone as a marketer, e.g., can be a deck, video, website, podcast or experience, etc. You'll present this body of work to the wider Marketing team at the end of the internship.
In addition, you'll play a hands-on role in contributing to the day-to-day work of launching and measuring marketing programs that deliver against our enterprise marketing remit to persuade people that The New York Times's quality, independent journalism is worth paying for.
These responsibilities may include but are not limited to:
- Play a contributing role in evaluating various growth and engagement strategies for how we scale app downloads for the Audio app after its launch
- Conduct competitive, cultural and industry research on key trends that present headwinds and tailwinds for user needs, features, and product enhancements germane to the audio space
- Work on assignments across the full funnel, with the output ranging from creative briefs, product marketing audits, cultural and category trend POVs, and performance reports
- Shadow marketing team members to better understand the end-to-end process of planning, launching and evaluating end-to-end marketing campaigns
- Draft and create presentations and documents for share-out with marketing and business partners
- Partner with Media, Creative, Product, Editorial, Data and Analytics, Audience Insights and Research, Earned Media and Project Management teams to support the development of our marketing programs
Basic Qualifications
- You are a collaborative, creative, curious, analytical and highly motivated thinker and doer who is passionate about pursuing a marketing career
- 1-3 years experience in digital marketing, integrated marketing or advertising strategy. Can be university/grad school experience, or a combination of education and professional experience
- Sound communication skills across a range of formats; writing decks, briefs, documents, emails and other marketing materials
- Proven ability to present ideas, goals and results with cross-functional partners
- Ability to conduct secondary research; interpret and organize data and analytics reports; and ability to spot relevant insights and trends and communicate them
- A personal and professional interest in new, emerging apps and participating in digital communities in support of a product or brand
- Enthusiasm for learning - and for receiving, sharing and acting on regular feedback
- Passion about the value of rigorous, independent journalism and The New York Times's mission to seek the truth and help people make sense of the world
About Our Summer Internships:
- Our internships are paid.
- It is 10 weeks long, starting in June 2023.
- You will work either remotely or hybrid-access on-site in New York.
- We will offer an affordable housing option through a partnership with NYU Summer Housing.
Benefits and Perks:
- Interning at The New York Times is a unique opportunity to work at a historic and innovative global media organization dedicated to enhancing society by creating, collecting and distributing high-quality news and information
- You will be helping to power, distribute and expand what is possible for our award-winning journalism
- We run a week-long maker event during the summer, where Design, Product, Project, Marketing and Technology come together to work on creative, cross-functional projects
- We have frequent panel discussions and talks by a wide variety of news makers and industry leaders
- NYT interns benefit from competitive pay, great perks and influential networking
The rate of base pay for this role is $20.00 per hour.
The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.
The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws, and will consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable "Fair Chance" laws.
As of February 28th, we have changed the application system for jobs in Engineering, Product, Design, Program Management, Data Insights and Wirecutter groups.
For job openings in those areas, please go here (https://boards.greenhouse.io/thenewyorktimes/) **.
Help shape the future of The New York Times
Whether it's bringing new truths to light through reporting, optimizing products and formats to deliver a world-class digital and app experience, or analyzing data to better understand how we can best serve our readers, Times employees are part of a growing, unified team that is driven to build the best destination for journalism in the world.
That's always been the case, but it is especially so today. In a time of uncertainty we've provided information and guidance to help readers navigate daily life - whether it's understanding health risks or getting advice on staying sane and productive at home.** This would not be possible without our journalists, data scientists, marketers, designers, engineers, project managers and many, many more.
Home to world-class talent
To create journalism and supporting products that stand apart, we must recruit the finest talent in the world. Journalists, data designers, videographers, agile marketers, art directors, and many others, we're looking for people at all stages of their careers to bring different perspectives and practices to our teams. Together, we can make our journalism more insightful, meaningful and essential to the daily lives and understanding of people around the world.
Employee-driven benefits
If you see a job opening here that might be a good fit for you, we encourage you to apply. We offer a comprehensive and competitive benefits package that includes medical, dental and vision plans for employees and their families, health and wellness programs, a 401(k) plan, tuition reimbursement, paid vacation, paid parental leave and much more.
If you are an active employee at The New York Times or any affiliates, please do not apply here. Go to the Career Worklet on your Workday home page and View "Find Internal Jobs". Thank you!
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