Company Description
Open GI is a leading software development company and a trusted partner to the general insurance industry. Based across the UK and Europe, our support and development services make us a truly diverse organisation that offers a range of IT solutions to insurance brokers, insurers, and managing general agents.
Position
Our Marketing team is constantly evolving, always creating new ways to achieve their goals. Each member has specialisms covering traditional, digital, and social media marketing bringing together a strong team supporting Sales and the wider business.
We are looking for a passionate people person to help take our lead generation onto the next level. Working on the phone, analysing our prospect database, undertaking research and following up on existing and new quality leads for our New Business team. The role, along with the rest of the marketing team gets the job done and makes a difference.
- You'll be the first voice from OGI for our prospects, from following up on enquiries to calling and qualifying leads.
- Working closely with our New Business sales team, you'll generate callbacks and appointments for them to follow up.
- You'll coordinate and manage the prospect database, ensuring new leads are added and current contacts are up to date.
Key Responsibilities:
- Using our prospect database generate qualified leads and set up appointments for our New Business sales team.
- Contact leads and enquiries that have been created from our marketing campaigns generated from marketing campaigns.
- Using our Salesforce CRM, analyse and identify prospects that are warm leads to contact.
- Identify and cold call prospects and leads to qualify interest and update contact data.
- Manage customer questions and record any customer objections for feedback to the relevant teams.
- Identify new business sales opportunities.
- Monthly reporting against set KPIs and targets.
- Conduct desk and phone research to identify new contacts and leads to expand the prospect database.
- Manage the prospect data on our Salesforce CRM. Be responsible for the accuracy of contact and account information. Ensure all new leads generated are added to the CRM.
- Improve data segmentation, fill in the gaps and provide a more complete profile of prospect records.
- Record the detail of each call within the CRM to maintain accurate contact history.
Requirements
Qualifications:
- Educated to A level (or equivalent), with two grade C or better passes
- GCSE English and Maths (or equivalent) at grade C or above (essential)
Experience:
- 3 years experience in telemarketing lead generation within a business-to-business environment (essential).
- Understanding of the UK general insurance market (essential).
- Understanding of all GDPR regulations regarding the handling and processing of personal data (essential).
- Experienced customer relationship communication skills with the ability to work passionately to get the job done.
- Knowledge and experience of general insurance software (advantage)
- Experience in the operations of insurance brokers and MGA (advantage).
Skills:
- Is comfortable with technology and able to use a variety of IT systems including Microsoft Office and CRM (Salesforce or similar).
- Ability to self-motivate and self-manage your workload to achieve your goals.
- Have strong organisational skills with the ability to manage conflicting priorities.
- Excellent time management skills.
Aptitudes
- Excellent verbal communication skills with the confidence to build relationships across different functions and levels.
- Proactive to meet goals.
- Use initiative to investigate new ideas.
- Strong attention to detail.
- Numerate and articulate with the ability to write up reports.
Other information
Mission and Values:
Our mission is to be both the Technology Partner and Employer of choice for the UK General Insurance Market. Our values are central to this vision, as they represent how we collaborate and how we work together in synergy, and continually deliver for our customers:
- Accountability: We take personal pride in finding solutions and achieving results
- Innovation: We lead the market by being proactive, product-led, and forward-thinking
- Teamwork: We work collaboratively, recognizing and celebrating success
- Trust: We build trust on integrity, transparency, and respect
We are looking for an individual who embraces our values in their actions, decisions, communications, and processes to inspire positivity and, ultimately, exceptional performance.
Benefits:
- Salary of £30,172 per annum
- Company pension
- Bonus opportunity
- Life assurance and critical illness cover
- Cycle to work scheme
- Perkbox – an exclusive platform offering a wide range of discounts and benefits
- Holiday entitlement of 25 days per annum, increasing to 26 days per annum after three years of service & a holiday purchase scheme
- Opportunity for a more flexible approach to start, finish, and lunchtimes to allow you to better manage events outside of work
- Social clubs - whether you’re into your cycling, crafts, or other hobbies, we have a number of groups at Open GI where individuals who enjoy the same pursuits can get together
- Wellbeing – wills at work scheme, employee assistance programme, and mental health first aiders
To apply for this role please click the apply button and send us your covering letter and CV.