What are the responsibilities and job description for the Digital Analyst position at Parts Town?
See What We’re All About
As the fastest growing distributor of foodservice equipment parts, we like to do things a little differently. We believe our team should be like family. Not like a second cousin, twice removed, but more like the family you choose to be with every day. First, you have to demonstrate our core values and keep safety as your #1 priority, that’s key. But we’re also looking for unique enthusiasm, high integrity, courage to embrace change…and if you know a few jokes, that puts you on the top of our list.
Do you have a genius-level knowledge of foodservice equipment parts? If not, no problem! We’re more interested in passionate people with fresh ideas from different backgrounds. That’s what keeps us at the top of our game. We’re proud that our workplace has been recognized for its growth and innovation on the Inc. 5000 list, twelve years in a row and the Crain’s Fast 50 list eight times. Plus, we were voted by our Chicagoland team as a Chicago Tribune Top Workplace in 2020.
If you’re ready to roll up your sleeves, go above and beyond and put your ambition to work, all while having some fun, let’s chat – Apply Today!
Perks
- Parts Town Pride – check out our virtual tour and culture!
- Quarterly profit sharing bonus
- Team member appreciation events and recognition programs
- Volunteer opportunities
- Casual dress code
- On-demand pay options: Access your pay as you earn it, to cover unexpected or even everyday expenses
- All the traditional benefits like health insurance, 401k/401k match, employee assistance programs and time away – don’t worry, we’ve got you covered.
The Job at a Glance
Are you passionate about growing, eager to make an impact, and love data? As Parts Town grows, our team does too! In this position, the Digital Analyst (internally known as Web Data Detective) provides reporting and analyses of our growing family of websites and native mobile apps. This analytical mastermind generates actionable insights related to marketing, site/app usability, and sales. You’re not just tracking and analyzing the data; you get to implement tests that drive even better results. As the point person for identifying and managing A/B testing opportunities across various channels, the Web Analytics Analyst will bring to life a continues stream of improvements that help Parts Town continue to exceed our goals.
A Typical Day
- Generate insights and develop A/B testing opportunities to improve web conversion rate, AOV, and other goals
- Utilize web analytics tools to track performance of websites and marketing channels
- Create and maintain automated daily, weekly, monthly, and ad hoc metrics and reports for business and functional stakeholders
- Monitor and recommend improvements to website performance through analysis of the customer experience, conversion effectiveness, abandonment points, customer demographics, and website usability and device trends
- Maintain tag management configuration to support analytics and marketing integrations
- Collaborate with the BI team to develop new reporting tools & capabilities
To Land This Opportunity
- You have 2 years of experience with website and digital marketing analytics (e-commerce experience a plus)
- If you have a Bachelor’s Degree in math, computer science, or engineering, it’s a plus
- You posses a strong working knowledge of Google Analytics & Google Tag Manager, and A/B testing software (Visual Website Optimizer is a plus)
- If you have strong working knowledge of MS Excel, with MS PowerPoint, it’s a plus
- You have excellent understanding of analytics and KPI measurement (familiarity with statistics, regression analyses, and/or machine learning a plus)
About Your Future Team
Our Product Data and Image’s team is an eclectic bunch who likes to have fun, eat and drink a lot of coffee (we are in the foodservice space after all). If you have a wealth of knowledge of pop culture, you like sci-fi, love red staplers or Hawaiian shirt day is your favorite day, you’ll fit in just fine…
Parts Town welcomes diversity and as an equal opportunity employer all qualified applicants will be considered regardless of race, religion, color, national origin, sex, age, sexual orientation, gender identity, disability or protected veteran status.