What are the responsibilities and job description for the Brand Ambassador position at Petalfast?
Petalfast is the first-of-its-kind full spectrum sales and marketing agency for the cannabis industry. Petalfast helps cannabis brands achieve rapid growth via its go-to-market accelerator program in Massachusetts, as well as California and Arizona.
Position: Brand Ambassador
Qualifications:
- 1-2 years of experience in events, retail, customer service, or related fields. Familiar with basic event marketing, promotions, and sales tactics.
- Ability to communicate effectively, both verbally and in writing. Comfortable with public speaking.
- Sales skills, including persuasion, overcoming objections, active listening, and negotiation.
- Must be punctual, professional, reliable, highly detail-oriented, self-motivated, and results-driven.
- Must be outgoing, attentive, and comfortable engaging in conversation with customers and retailer partners.
- Must have confidence and the ability to connect with a diverse spectrum of customers and retail staff.
- Passionate and knowledgeable about the cannabis industry.
Job Responsibilities:
- Maintain an expert understanding of the Petalfast brands you’re scheduled to represent including product details, brand mission/values, and related general cannabis knowledge.
- Staff consumer-facing marketing activations such as in-store demos and events at retail.
- Increase brand awareness at retail through consumer education and engagement, driving in-store sales and building customer loyalty.
- Communicate to customers pricing promotion/deal, key selling points, product effects and use-cases, and proper dosing of cannabis products represented.
- Provide non-dosed samples and gift branded swag to interested customers. Encourage consumers to connect with brands through digital platforms (i.e. follow on social media, sign up for email newsletter).
- Create harmonious relationships with Petalfast’s retail partners and their staff to cultivate a strong affinity for Petalfast’s portfolio of brands
- Track all activity, stats, and consumer insights/feedback through detailed and constructive recap reports, submitted directly following shifts.
- Consistent and proactive communication with Petalfast Field Marketing Manager to coordinate demo/event logistics, integrate best practices, and share your success stories and key learnings.
Classification
Part-time, Independent Contractor (1099)
Department
Field Trade Marketing
Reports to
Field Marketing Specialist
Required: Valid Driver’s License and personal vehicle. Must be 21 years or older. Compensation: Paid direct deposit, bi-weekly
Work Hours: ~20 Hours a week maximum
Availability: Flexible schedule, Wednesday-Sunday (open availability).
Physical StandardsThis position requires frequent sitting, standing, reaching, walking, and operating a computer workstation
- Must have finger dexterity, ability to use keyboard/ten-key
- This position may rarely require kneeling, bending, squatting
- Ability to push/pull up to 50 pounds
- Reach, stoop and lift office files, records or reports, typically weighing 20pounds or less
Job Types: Part-time, Contract
Pay: $20.00 - $30.00 per hour
Schedule:
- Evenings as needed
- Monday to Friday
- Weekends as needed
Ability to Commute:
- Boston, MA (Required)
Willingness to travel:
- 25% (Required)
Work Location: On the road
Salary : $20 - $30