Assoc. Director, Marketing

PsychoGenics is a preclinical CRO with expertise in central nervous system (CNS) and orphan disorders. Our mission is to provide the best validated disease models and comprehensive preclinical capabilities to help companies discover the next generation of treatments for severely disabling CNS and orphan disorders and reduce the attrition rate in clinical development. We are known for our cutting-edge translational approach to research, our customized solutions, the breadth, and quality of our work, as well as for our ability to identify statistically relevant phenotypic changes that help our clients quantify the efficacy of their treatments before they move into the clinic. With an extensive portfolio of highly predictive disease models and unparalleled experience performing studies for biopharmaceutical companies of all sizes, we enable clients to deliver much needed superior clinical candidates to patients.

The Associate Director of Marketing will have the opportunity to adeptly navigate the needs of a growing organization and will work with the Chief Commercial Officer to create the vision and implement the plan for marketing PsychoGenics' services to the biopharmaceutical industry. The Associate Director will be responsible for creating the infrastructure and processes for marketing to maximize lead generation.

Essential Responsibilities:

• Develop and implement a demand generation strategy to increase awareness and drive leads.
• Maintain branding and aesthetic coherence across all marketing channels.
• Coordinate and execute all aspects of corporate conferences, trade shows and hospitality events.
• Work with Subject Matter Experts (SMEs) to create scientific collateral for target audiences.
• Manage relationships and work quality with external creative and search engine marketing agencies and other vendors.
• Own maintenance and performance of the website.
• Record all marketing activities in a CRM (HubSpot).

Qualifications:

• Demonstrated ability to develop and implement an agreed marketing strategy.
• An understanding of Contract Research Organizations (CROs) and how they fit in to the drug development paradigm.
• Self-motivated and driven to achieve goals.
• Minimum of a Bachelor's degree.
• Skills in graphic design and proficient with graphic design software.
• Sufficient working knowledge of WordPress to enable website maintenance and updates.
• Working knowledge in use of a CRM as a marketing and lead generation tool.
• Demonstrated ability to work with PhD-level scientists to create scientific marketing content.
• Track record of successful event planning.
• 10 years experience in a marketing role, preferably in the life sciences sector.
• Successful candidate should be self-motivated, creative and have the ability to optimally utilize available resources to achieve results.
• Adaptable and dynamic communicator who portrays honesty, integrity and credibility and possesses good listening skills.
• Strong sense of personal accountability.
• Must be highly organized, patient and have perseverance.
• Must be able to work well both independently and on a team.

PsychoGenics is an affirmative action/vets/disabled/equal opportunity employer.

We take pride in maintaining a diverse work environment. We do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, age, sex (including pregnancy, gender identity or expression and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), political affiliation, military service, or any other legally protected status. We are committed to building diverse teams, and we strive to create an inclusive workplace that cultivates bold innovation through collaboration and allows our people to unleash their full potential.