Senior Content Strategist

Descrizione dell'azienda

Publicis Sapient è un partner per la trasformazione digitale che aiuta le organizzazioni consolidate a raggiungere un futuro abilitato al digitale, sia nel modo in cui lavorano che nel modo in cui servono i loro clienti. Aiutiamo a sbloccare valore attraverso una mentalità da start-up e metodi moderni, fondendo strategia, consulenza ed esperienza al cliente con tecnologie agile e creatività nella risoluzione dei problemi. Uniti dai nostri valori fondamentali e dal nostro scopo di aiutare le persone a prosperare nella coraggiosa ricerca del futuro (“to help people thrive in the brave pursuit of next”), le nostre oltre 20.000 persone in 53 uffici in tutto il mondo combinano esperienza in tecnologia, data sciences e consulenza per facilitare le attività dei nostri clienti attraverso prodotti e i servizi che i loro clienti apprezzano veramente

Descrizione del lavoro

As a Senior Strategist you will be responsible of the whole strategy activities related to our clients, from digital to ATL, without boundaries. This means you will be the strategic lead in every project: from the desk research to the creative brief, from the reporting to the social media plan. You’re creative, analytical and strategic—often times wearing all three hats at once to bring strategies to life.

You will work closely with other departments in the agency and support proactively clients through a continuous consultancy.

YOUR IMPACT

·         Leverage insights and learnings to inform campaign briefs and new content                            development in collaboration with Strategy Director

·         Collaborate with creative team in order to infuse strategy learnings/insights into the                 creative or conceptual outcome

·         Work closely with analysts, creatives and account teams to build relationships with                   internal team

·         Run effective researches and analysis to get a better understanding of markets,                      consumers and competitors

·         Collaborate on daily basis with media agencies to assure great performances in terms            of content/adv distribution

·         Conceive and bring to life CRM projects

Qualifiche

YOUR SKILLS & EXPERIENCE

·         6-8 years of experience as strategist agency-side (work on international/automotive               clients is a plus)

·         Knowledge of major and emerging trends in communication and consumer                              experience, with strong focus on digital environment

·         Expert in social media best practices

·         Sensitive to distribution and media topics

·         Insightful in approaching data and reporting

·         Strong verbal and editorial writing skills

·         Fluent in English

·         Excellent problem solver, interpersonal and written/verbal communication skills

·         Exceptional attention-to-detail

·         Collaborative, curious and hungry to learn

Ulteriori informazioni

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