Product and Merchandising Manager - Mattresses

Company Overview

PURPLE

Purple exists to meaningfully improve lives through true innovation that evolves comfort from end to end. Our colorful company culture, award-winning marketing, unique (and extremely comfortable) technology, and incredible team make for a workplace you’ll be proud to be a part of. Purple is recognized as one of the fastest-growing and most disruptive companies in the comfort industry. We’re looking for amazing, motivated people who will help us improve lives and invent a better way for Purple. Come along for the ride!

Position Summary

SUMMARY:

Are you interested in leading efforts to launch new innovations AND manage the day-to-day business for one of the most disruptive and innovative brands in the marketplace today? Do you like to move quickly, build a product pipeline and optimized assortment, and launch fast in an organization with a start-up mentality? Do you want to lead the product lifecycle, from Product Strategy to Ideation to Launch and Continuous Improvement, for your product categories? Then read on! 

WHO WE ARE: 

We are the Purple Product & Merchandising Team. We are a fast-growing group of category management, merchandising and brand/product management experts. Our mission is simple: drive revenue and merchandising margin by launching and leveraging innovative products and delivering the right product assortment across channels in support of product and brand strategies and key consumer insights. 

YOUR RESPONSIBILITIES: 

• Product, Assortment, and Launch Strategy - develop and lead product and category strategies and assortment planning, including managing the development and launch of new innovations while also successfully developing strategies to protect revenue streams and customer satisfaction 
• Product Lifecycle – plan the launch/transition/retirement of products and manage the cross-functional implementation of the plan (from Ideation/Discovery to Commercialization); this includes presenting ideas and progress to and getting buy in from senior management at Stage Gate meetings 
• Product Positioning and Marketing - develop and communicate product positioning and messaging that differentiates and drives sales of our products in the market 
• Promotional Strategy – develop promotional strategies for your categories and align them with the company promotional strategy and plan 

• Sales enablement – develop comprehensive commercialization plans and compelling sales story and tools that support the Sales team and our selling process; this includes partnering with the Retail and eCommerce teams to develop highly creative demand generation strategies that drives customer acquisition 
• Market intelligence – be the expert on your category consumers and customers, how they buy and their buying criteria; be the expert on your competition and create strategies to win; be the expert on the day-to-day business for your product categories 
• Pricing and Packaging - Work with cross-functional team to develop pricing and packaging strategies that optimize market growth, revenue potential, and customer experience 
• Best practices – set internal best practices for product management and merchandising 

ADDITIONAL RESPONSIBILITIES INCLUDE: 

• Partner with Innovation (R&D, Engineering), Operations, and Project Management on the development of new products for your categories 
• Work collaboratively with Design, Creative, Production, Warehouse, and Operations teams 
• Develop and improve processes to achieve your responsibilities  
• Proactively monitor competition and recommend/implement appropriate responses 
   

SKILLS & REQUIREMENTS:

• Bachelor's degree in Marketing, Business, or related field (MBA is preferred)  
• 3-5+ years of category/product/brand management experience  
• Creative problem solver, innovative, and strategic thinker  
• Excellent analytic skills  

• Adept at leading and influencing cross-functional teams; solid interpersonal skills  
• Strong project and people management/influencing skills 

BENEFITS AND PERKS:

• Medical, Dental, Vision
• 401(k) Match
• Generous PTO
• Market Money
• Earn a Mattress
• Purple Swag
• Amazing Purple Products

WHY WORK AT PURPLE?

• Make your mark: We value innovative thinking. At Purple, you will be empowered to bring your ideas to life as we work together to improve people’s lives through comfort.

• Gain unique experience: Be a part of one of the fastest growing companies in Utah! The contributions you make will matter at Purple as the company continues to grow with you.

• Awesome culture: Join the tight-knit team at Purple and you can enjoy working alongside industry experts, making close friends, and annual employee appreciation events.

Purple provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. 

This policy applies to all terms and conditions of employment.