Webmaster

QuSecure is comprised of a world-class team of experienced professionals from the technology, cryptography, and intelligence sectors. We provide scalable post-quantum cybersecurity solutions to government agencies and private sector businesses.

Reporting to the Head of Marketing, the new Webmaster will design and execute QuSecure’s annual GTM inbound web marketing and content strategies and plans.

Fundamentally, their objective is to increase awareness, consideration, and engagement to drive prospective customers to our website as well as drive new and engaging content to educate to ensure QuSecure is positioned as the thought leader in quantum cryptography.

This Webmaster will be a key business driver for the company, with responsibility for helping to convert traffic into customers and brand advocates. He/she will expand, maximize, and optimize target audience reach, engagement and LTV by cultivating consumer awareness, interest, personalization at scale, and ultimately conversion into QuSecure customers. The team is lean, so we need a true hands-on contributor who can work the web and content agenda, top-down. This role will also interact closely with both the Chief Product Officer and Co-Founder, Rebecca Krauthamer, the Social Media / Product Manager, the outbound Digital Marketing Manager, and the Director of Sales Operations.

What You’ll Be Doing In This Role

• Online Customer Experience – Lead the delivery of an exceptional and continually optimized customer experience across the QuSecure website. This experience should be intuitive, seamless, and engaging—one that allows QuSecure’s prospects and customers to be educated and inspired. Ensure the communications, messaging, news, education, resources, etc., are fully consistent and integrated across the website in a manner that is consistent with the QuSecure brand equity, and the rest of the Marketing mix.
  
• Content Management – Oversee the development and activation of a comprehensive content plan designed to improve SEO results and rankings, drive education, awareness, consideration, and ultimately preference for the QuSecure brand, and grow thought leadership position in the industry.
  
• CRM & Cross-Sell – This is a major opportunity for QuSecure. Helping prospective and current customers to further their growth phasing through the offering of both advisory / consulting services as well as product deployment can drive LTV exponentially. The Webmaster will test the optimal content strategy to determine “the right message to the right customer at the right time” to be delivered at scale. The Webmaster might also explore and test new technology to increase QuSecure’s ability to consistently deliver personalized and relevant messaging and content at scale.

• Web and Content Marketing – This new Webmaster needs to bring a well-developed Digital tool kit, including a detailed, operational understanding of Technical, cybersecurity, SaaS Content generation (ideation and technical writing are essential),
  • WordPress management (essential) and HTML/Javascript, CSS development
  • SEO, Retargeting, Web Video.
  • Their experience should include expertise in assessing tech stack requirements and building appropriate platforms and tools to drive digital functionality and performance.
    
• Customer Engagement – As part of the broader Digital Marketing plan, and as referenced above, this individual will need to bring deep, relevant Content Management and Engagement experience
  • understanding of how to leverage Thought Leadership tactics and Education Resources to drive awareness, traffic, and profitably convert customers.
  • We are ideally seeking Marketers who have experience targeting and engaging prospects and driving them to a web site, where those prospects then engage with a Sales colleague.
  • Relevant categories could include Cybersecurity, Financial Services (particularly banking, fintech, B2B and B2B2C), Federal Operations (DoD, Energy, Commerce, etc.), Energy, Critical Infrastructure, and others.

All your information will be kept confidential according to EEO guidelines.

EEO Statement

QuSecure is proud to be an Equal Employment Opportunity and Affirmative Action employer. We will not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.