Marketing Coordinator

Miami, FL Remote Full Time
POSTED ON 1/31/2024

Red Carrot is seeking a Marketing Coordinator to join a team supporting our federal government clients. This position will assist in the development, execution, and measurement of strategic marketing and communications campaigns. The successful candidate will be creative, highly organized, detail-oriented, and self-motivated. 

Key Responsibilities 

Content Writing 

  • Conceptualize, write, and edit persuasive copy for marketing campaigns, including case studies, thought leadership content, video graphics, infographics, web copy, social media, and email. 

  • Understand and incorporate content strategy and brand positioning into all content. 

  • Translate campaign positioning strategies into clear, user-centered messaging. 

  • Collaborate with graphic designers, as needed, to develop visual assets to accompany copy. 

  • Other duties as assigned. 

Marketing Projects 

  • Support strategic marketing communications/advertising plan. 

  • Prepare and present materials for and participate in meetings, including creative, media, and promotional plans. 

  • Support regular competitive reporting for Client review. 

  • Stay updated with industry news (magazines, websites, etc.). 

  • Other duties as assigned.

Digital/Interactive 

  • Support comprehensive interactive strategy to include website development, content management, and social media. 

  • Identify and execute social marketing opportunities.

  • Provide new digital media opportunities to enhance the client's awareness and KPIs. 

Qualifications 

Must Haves 

  • Strong interpersonal skills and a positive attitude. 

  • Excellent organizational skills and the ability to prioritize and manage multiple concurrent projects. 

  • Minimum of 2 years of experience in social content writing, account management, and marketing communications.

  • Proficient in Office 365.

  • Experience with social media platforms. Examples include HootSuite, Sprout, Sprinklr, and SalesForce. 

  • A bachelor's degree in Marketing, Business, or a related field is required.
     

Qualifications required 

BENEFITS AND WHY TO CHOOSE RED CARROT:   

At Red Carrot, we empower you to be a leader. We attract and develop talent from all backgrounds because we believe there's strength in diversity, offering different perspectives and skills. Together, we can solve our client's biggest challenges. We offer a competitive compensation and benefits package.  

  • Training and Development – All team members have a training budget and are eligible for tuition reimbursement after their first year of employment.  

  • Healthcare – Red Carrot provides paid top-tier medical, dental, vision, and long-term disability coverage.  

  • 401(k) Plan – Team members can enroll in a 401(k) retirement plan with company matching and no vesting period.  

  • Profit Sharing – Red Carrot provides a discretionary profit-sharing plan to all eligible employees after one year.  

  • Virtual Work – Red Carrot provides up to 100% telework opportunities.  

  • Paid Time Off – Red Carrot provides flexible work hours, paid time off, and 11 federal holidays.  

More about us at Red Carrot:  

Red Carrot is a trusted and award-winning agency with extensive experience providing clients with innovative solutions. We create inspiring team stories, conduct actionable research, and excel at recruiting and managing team talent. Our track record for organizing and hosting memorable conferences and events speaks for itself.  

Learn even more at Join the Team - Red Carrot (theredcarrot.com)  

About Us

Red Carrot is an award-winning, woman-owned small business that is growing rapidly in the federal government space. Our team is fueled by passion, backed by intelligence, and built on expertise. From our inception, we have leveraged industrial engineering principles and data analytics to craft highly efficient solutions for clients’ complex needs. As we have grown, we remain focused on research-centric, data-informed, and audience-oriented, while expanding our range of expert capabilities.

Headquartered in Miami, Florida, we have a strong and continually growing presence in Washington, D.C., as well as team members and clients all over the country. We understand the importance of overcoming geographic limitations to provide the best, all-encompassing service to our clients. Red Carrot builds client capacity by implementing Strategic Communications, Customer Experience, Management Consulting, and Human Capital Solutions on behalf of our clients.

Salary.com Estimation for Marketing Coordinator in Miami, FL
$71,610 to $91,257
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