Creative Director (Remote in Honolulu)

Rescue Agency
Honolulu, HI Remote Full Time
POSTED ON 5/9/2024
The Company
Rescue is a full-service marketing agency with a mission to make healthy behaviors easier and more appealing. Since our founding in 2001, Rescue has been exclusively focused on researching, developing, and implementing positive social change campaigns in public health. We provide research, strategy, creative, production, web, traditional media, social media, policy change, youth engagement and experiential marketing services to government, non-profit and healthcare clients in over 25 states and provinces, as well as to federal government agencies.

Rescue’s health behavior change marketing campaigns focus on topics such as tobacco, obesity, substance and alcohol prevention; the promotion of exercise, eating healthy foods, early childhood development, and after school programs; and other topics that promote healthy living. Rescue’s behavior change campaigns focus on diverse populations within teen (13 - 17), young adult (18 - 26), and adult (18 ) populations in both rural and urban areas, resulting in a wide variety of campaign styles
and strategies.

We believe that marketing can do more than sell goods, it can create good, and we are looking for team members that are ready to work hard to create a healthier world.

The Job
We are looking for a dynamic, high performing Creative Director with experience creating campaigns with video, digital media, website and social content that is rooted in strong strategic insights. The ideal candidate should be a chameleon on paper, easily switching between brand voices and using their personality and passion to bring our national brands to life across digital and traditional media alike. The Creative Director is responsible for leading and coordinating the efforts of our in-house creative team to develop ideas executed across multiple channels including digital, traditional, social and events. The Creative Director’s primary role will be to facilitate, contribute and ensure ideas satisfy the objectives of the creative brief, align with the identity of the brand, and adhere to the overall strategy of the campaign. The Creative Director is a leader, a creative mind, and a project manager all in one.

Day-to-Day Activities:
  • Adapts leadership style to inspire and mentor teams of various levels to reach their full potential and produce the best work possible;
  • Ability to lead the prioritization and management of both team and individual work, ensuring everyone adheres to critical project timelines in a fast-paced environment;
  • Demonstrates capacity to move a project forward while still taking the time to foster the talents of the creative team and encouraging collaboration and camaraderie;
  • Manages a copywriting team and coaches them to quality performance;
  • Organizes and manages brainstorm sessions across the creative department including but not limited to: Copywriters, Editors, Developers and Designers;
  • Demonstrates a strong ability to provide clear creative direction and provide timely feedback to keep work on budget and on schedule;
  • Ability to clearly articulate and help their team understand what needs to get done so they are fully set up for success;
  • Manages multiple projects, with the ability to switch from one to the other seamlessly while staying on deadline and within budget;
  • Lead ideation and copywriting for a wide range of marketing outputs including, but not limited to, short-form video, editorial content, interactive web experiences, social content, experiential activations and traditional broadcast;
  • Leads, inspires and collaborates with the team to produce inventive, thoughtful and relevant work;
  • Monitors and maintains focus on the mission to make healthy behaviors easier and more appealing;
  • Leads and champions the generation of ideas, including both art and copy concepts, for all Rescue brands and campaigns;
  • Reviews and approves the work of all direct reports before seeking the approval of the Executive Creative Director for dissemination to other departments or clients;
  • Represents the company in front of clients and presents ideas to clients;
  • Understands and applies the differences between behavior change and traditional marketing to creative concepts to ensure that they cause behavior change;
  • Monitors and maintains the Ideation teams focus on Rescue’s mission to make healthy behaviors easier and more appealing, and ensures the creative output of all projects from the Ideation team are of the highest standard;
  • Coordinates with a variety of departments including Strategy, Research, and Client Services, to ensure creative is strategically sound, based in research, and meets client expectations;
  • Responsible for final review of all concepts and approving final work product for all team members before it is delivered to other internal departments or clients;
  • Work with Operations and Project Management to provide scope and estimates to delegate resources to a variety of creative projects;
  • Provides regular performance feedback to direct reports, including crafting and delivering performance reviews.
  • Ideates and writes creative that satisfies the brief, aligns with the brand’s strategy and contributes to behavior change;
  • Develops creative that is strategic, forward-thinking, and in-line with current media trends;
  • Takes ownership of copy and ideation assignments and develops creative that meets a very high standard;
  • Pushes the agency and clients towards fresh, exciting ideas through innovative ideation and copywriting.
Required Qualifications:
  • High School Diploma/GED 4 years relevant experience;
  • Experience leading a creative team in an agency environment;
  • Experience writing audience-facing content for organic, paid social, websites, mobile applications, and paid digital media;
  • Experience overseeing numerous projects at once;
  • Intimate familiarity with how brands engage in today’s connected universe;
  • Sufficient knowledge of digital and social media to develop ideas that utilize the latest technologies;
  • Ability to brainstorm solo or in groups and develop big ideas from beginning to end;
  • Excellent writing skills in a broad range of styles including grammar and proofreading skills;
  • Proven ability to excel in high-stress, fast-paced environments;
  • Proven ability to quickly identify problems and solve them;
  • Highly attentive to detail;
  • Strong verbal communication skills;
  • Previous experience working with teen/young adult audiences;
  • Knowledge of youth culture and social media trends;
  • Experience developing creative for innovative platforms like TikTok
Location: This position is remote in Hawaii. Rescue is a remote work-friendly employer. With limited exceptions, remote work is allowed on a case-by-case basis. Please contact Careers@RescueAgency.com if you have any questions.
Status: The employment for this position is remote, temporary, part-time.
Pay Range: $46 - $62 per hour. Actual compensation is dependent upon a combination of factors including but not limited to skill set, level of experience, level of education, and location.
Benefits: Learn more about the benefits of working at Rescue through the Benefits and Perks section on our careers page: http://rescueagency.com/careers/. Benefits include generous health plans for medical and mental health services, dental, and vision; paid time off; life and short-term disability insurance, and 401(k) with employer matching.
Travel: Monthly

If you’re ready to join our team of mission driven talent challenging the status quo, we’d love to meet you! Check out our Careers page at rescueagency.com/careers for more information about what it’s like to work at Rescue, and the benefits that we offer to our team members.

The Fine Print
Environment:
All business-related environments are tobacco-free.

Physical Requirements:
Able to remain in a sitting position for prolonged periods of time for the performance of duties. Able to read from a computer, laptop monitor, or tablet for a full workday and for long periods of time (typically 8 hours) including fonts of various sizes from a variety of sources. If working from a Rescue office location, able to stoop, bend, reach, climb stairs, and move freely throughout the building. Able to travel nationwide as needed to meet with clients, coworkers, or attend meetings and seminars. Must be able to move boxed work documents, up to 40 pounds, in and out of office for travel by car and by air.

The Application
All applications must be submitted through Rescue’s online careers system (unless you qualify to request a reasonable accommodation, as detailed at RescueAgency.com/careers). We do not accept applications via email, mail, fax or in-person delivery. Please send questions to careers@rescueagency.com. All applicants must include links to an online portfolio or to direct examples of past work, where applicable. Applications without portfolio links will not be reviewed. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status or on the basis of disability.


PLEASE NOTE: All email correspondence that you receive from Rescue Agency will be sent through an ‘@rescueagency.com’ email address. We recommend that you disregard any emails posing as authentic Rescue Agency accounts (e.g. @rescueaggency.com or rescueagency.jobs@gmail.com). If you receive a message from a Rescue employee, you can verify the legitimacy of the message by contacting us at careers@rescueagency.com.

Rescue | The Behavior Change Agency is an EEO/Minority/Female/Disability/Protected Veteran Employer


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