What are the responsibilities and job description for the Marketing Associate position at Rio Vista Farms?
Kolaboration Ventures Corporation proudly provides administrative, managerial, and financial services to a growing collection of cannabis companies in Northern California.
We are looking for a talented, creative, and results driven Marketing Associate to engage, retain and grow our loyal customer base. This role serves as our Digital Brand Ambassador and specifically focuses on website and social media management to optimize engagement and drive in customers.
We offer competitive wages, phenomenal benefits, and a generous PTO package for full-time employees.
Required Duties:
- Produce well-researched, on-brand, compelling, grammatically correct, and engaging content for publication online and in print.
- Manage company’s social media accounts in line with company vision and branding, to attract and retain a loyal customer base while increasing brand awareness.
- Edit and polish existing website content to improve readability and drive customer traffic.
- Monitor and report effectiveness of online marketing communications.
- Organize, plan, schedule, and promote company marketing events.
- Document and analyze customer traffic and sales from marketing events.
- Collaborate with vendors and business partners to achieve the various objectives of the marketing team.
- Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results.
- Identify customers’ needs and recommend new content to address gaps in the company's current content.
- Take visually appealing product photos for websites that highlight product quality and entice customers to buy.
- Maintain effective internal communications to ensure all relevant teams are informed of marketing objectives.
- Miscellaneous administrative duties as assigned.
Education/Experience:
- 2 years of experience in a similar role
- Experience with successfully handling multiple projects with varied timelines
Required Skills/Competencies:
- Proficient in Google Analytics
- Previous experience managing company social media accounts
- WordPress
- Problem solving and creative thinking
- Ability to communicate clearly and professionally with all staff members and vendors
- Adaptability and flexibility
- Time management
Other Misc. Requirements:
- Must be 21 years of age
- Background check required
- Some travel required to retail locations
Benefits:
- Full Time
- PTO Plan
- Medical, Dental, Vision benefits plans available
- 401K Plan
Work Schedule: Varies based on the needs of the business. Generally, 8:30 am to 5:00 pm Monday through Friday.
We are an equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including sexual orientation and gender identity), national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state or local law.