Technical SEO Specialist

Robert Half Inc.
SAN RAMON, CA Full Time
POSTED ON 5/30/2024 CLOSED ON 6/20/2024

What are the responsibilities and job description for the Technical SEO Specialist position at Robert Half Inc.?

The Technical SEO Specialist is responsible for supporting organic search visibility across Robert Half’s websites, with a focus on auditing technical SEO health and proving ROI of fixes. This role, which reports into the SEO Manager, North America, will work with the larger SEO team, business analysts, and engineering teams to help articulate technical SEO issues and test fixes to ensure business needs are met. This role requires the ability to understand HTML, CSS, and JS to triage technical SEO issues and test solutions, with the ability to also understand Google traffic, indexation, and crawl data to ensure the efficacy of any released work. The Technical SEO Specialist will serve a key role in improving the technical and on-page SEO health of our website. A large portion of this role requires diving into code and testing it across our 18 international sites, so the right fit needs to be detail-oriented, proactive, and thorough. The best person for this role will also be able to translate data points and findings into easily digestible talking points that take into account driving forces behind data shifts and subsequent business impact – not just the “what” but the “why.” The Technical SEO Specialist will also partner with the Global SEO Manager to support QAing our sites as they move to a new platform. While there is the opportunity to support keyword research and on-page content improvements, this is not a content or writing role. Responsibilities Work with the SEO Manager, North America to prioritize JIRA ticket backlog, refine requirements, establish testing timelines, and confirm functionality of SEO technical improvements prior to release. JIRA ticket writing, editing, and updating as needed. Test against JIRA requirements in lower and production environments and provide feedback and/or sign-off. Periodically audit individual sites for technical improvements and on-page content fixes, including link updates and metadata improvements. Measure and track the effectiveness of SEO improvements using Google testing and reporting tools including Google Search Console, GA4, Rich Results, and Lighthouse. Provide monthly Google Search Console indexation & crawl stats audits and findings. Identify opportunities for optimizations and SEO enhancements using our analytics and SEO tools. Work with the Global SEO Manager to support re-platforming of our international sites with QA of pages and experiences before they are live to the public, populating data into tables for APIs, and supporting redirects. Support auditing and managing Google My Business profiles and other local listings as needed. Your experience: Bachelor’s degree or equivalent experience. 2 years of experience in SEO, web development, or a related industry. Proven track record of identifying and triaging technical SEO issues, ranging from more on page-focused issues like simple link and metadata updates to more complex code and indexation issues. Experience with JIRA. Experience with Google Analytics, Search Console, Looker, and other industry-leading tools (SEMRush/Ahrefs, BrightEdge, Screaming Frog). Experience using online CMS systems, ideally Adobe Experience Manager (AEM). Technical knowledge of website architecture and SEO best practices. Understanding of HTML, CSS, Javascript, and other front-end web programming languages. Ability to communicate effectively with cross-functional teams to articulate SEO technical issues, testing findings, and possible solutions. Experience optimizing for local search using Google Business Profile/GMB and rank tracking tools (Yext, Local Falcon) preferred. The typical annual salary range for this position is shown below and is negotiable depending upon experience and location. $66,000.00 - $96,000.00 We offer exceptional earning potential and a competitive benefits package, including group health insurance benefits (medical, vision, dental), FSA and HSA healthcare accounts, life and accident insurance, adoption and fertility assistance, paid parental leave of up to 6 weeks, and short/long term disability. Robert Half provides paid time off for vacation, personal needs, and sick time. The amount of Choice Time Off (CTO) our people receive varies based on their years of service and is pro-rated based on the hours worked per week. A new hire earns up to 17 days of CTO per calendar year. Our people also receive up to 11 paid holidays per calendar year. We also offer the opportunity to contribute to our company 401(k) savings and investment plan or deferred compensation plan (if eligible), with an employer match of 100% on the first 3% of your contributions for eligible employees. Learn more at roberthalfbenefits.com/Resources. Robert Half Inc. is an Equal Opportunity Employer. M/F/Disability/Veteran As part of Robert Half’s Corporate Services facility employment process, any offer of employment is contingent upon successful completion of a background check. Robert Half is committed to being an equal employment employer offering opportunities to all job seekers, including individuals with disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to apply for a position, please contact us by sending an email to HRSolutions@roberthalf.com or call 1.855.744.6947 for assistance. In your email please include the following: The specific accommodation requested to complete the employment application. The location(s) (city, state) to which you would like to apply. Robert Half is the world’s first and largest specialized talent solutions firm that connects opportunities at great companies with highly skilled job seekers. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Named to Fortune’s World’s Most Admired Companies and 100 Best Companies to Work For® lists and a Forbes Best Employer for Diversity, Robert Half is the parent company of Protiviti®, a global consulting firm that provides internal audit, risk, business and technology consulting solutions. Explore our talent solutions, research and insights at RobertHalf.com.

Salary : $66,000 - $96,000

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