Job Posting for Digital Marketing Manager at Rocket Clicks
Job Description
Title: Digital Marketing Manager
Report to: VP of Client Service
Objective
The Digital Marketing Manager leads a team of support associates (remote, nearshore and offshore) to drive successful outcomes for the entire digital marketing team. They are the experts in paid media, organic search optimization, data and analytics and they are eager to multiply their knowledge throughout the company. Their coaching and training brings the best out of their team, they are committed to creating and optimizing documented processes and they have the highest standards for their teams’ deliverables.
Responsibilities & Processes
Team Development (50%)
Group training on best practices, standardized processes, and emerging techniques
1-to-1 coaching of individual team members for skill growth & advancement
Support account strategy with high quality deliverables for internal and external use
Process Improvement (25%)
Proactively identify areas where documented processes should be created
Obsessed with documenting and teaching core processes in its simplest, most effective forms
Train and develop associates, analysts, strategists and managers to consistently use and improve processes
Working Through Others (25%)
Screen and delegate assigned briefs for associates
Set clear expectations and communicate with confidence to achieve high levels of performance
Lead collaborator in project management for associates, ensuring accurate format and timely delivery of tasks
Review and submit completed, high-quality deliverables executed by others
Competencies
Dealing with Ambiguity
Can effectively cope with change
Can shift gears comfortably
Can decide and act without having the total picture
Isn’t upset when things are in the air
Doesn’t have to finish things before moving on
Can comfortably handle risks and uncertainty
Innovation Management
Skilled at managing the creative process of others, and bringing their best creative ideas to market
Has good judgment about which creative ideas and suggestions will work, and how they may play out in the market
Facilitates effective brainstorming
Developing Direct Reports and Others
Is a people builder, aware of each person’s career goals
Constructs compelling development plans and executes them with frequent discussions
Pushes people with challenging assignments, developmental moves that stretch them
Cooperates with the developmental system in the organization
Building Effective Teams
Blends people into teams when needed
Creates strong morale and spirit in his/her team
Shares wins and successes
Fosters open dialogue
Lets people finish and be responsible for their work
Defines success in terms of the whole team
Creates a feeling of belonging in the team
Managing Through Systems
Can design practices, processes, and procedures which allow managing from a distance
Is comfortable letting things manage themselves without intervening
Can make things work through others without being there
Can impact people and results remotely
Functional/Technical Skills
Google Analytics (Goals, Attribution, Funnels)
Office Suite (Slides/PowerPoint, Docs/Word, Sheets/Excel)
Advanced experience in both developing and executing marketing strategies and campaigns; familiarity with multiple channels including organic, paid
Qualifications
Required
3 years of experience in digital marketing, comfortable as a generalist marketer or marketing manager
Experience building and managing a team
Prior experience working in a digital marketing agency
Prior experience with Lead Generation and E-Commerce businesses
Preferred
Relevant Certifications: Google Analytics
Nice, but not necessary: SEO and Paid Media specific certifications, general marketing certifications (Hubspot, AMA, DMI)
Prior people leadership experience, including leading projects and/or direct reports
Compensation
Annual Base Salary $70k-$90k
Bonus $0-$2k per quarter
Benefits:
401(k)
401(k) matching
Dental insurance
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Retirement plan
Vision insurance
Schedule:
Full-time
Monday to Friday
Work Location: Remote
Salary.com Estimation for Digital Marketing Manager in Columbus, GA
$100,914 to $139,679
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