Marketing Associate of Ecommerce and Retention (Australia)

Sydney, FL Full Time
POSTED ON 3/21/2024

Job Summary:

Ruggable has tremendous momentum in Australia and we are now looking to build a local team to lead the next journey of growth. We are looking to bring in a Marketing Associate to become a core member of our team in Australia. In this role, you will be responsible for managing site optimization/digital merchandising and CRM/retention activities. You will also support other growth initiatives aimed at localizing and growing the brand in Australia. This is a high-impact and unique opportunity to advance your career in a high-growth direct-to-consumer company. 

This role will be based in Melbourne or Sydney, Australia. 

What You’ll Do:

  • E-commerce
    • Improve and optimize the performance of our Australia website
    • Own ongoing website updates and maintenance; Manage visual merchandising content for the website (on Shopify) - supporting promotions, product launches, and other ongoing updates
    • Run A/B testing and analyze results data to generate actionable insights for merchandising, creative, and messaging optimization
    • Collaborate with SEO specialists to optimize website content for improved search engine rankings and visibility
  • CRM / Retention
    • Build and run our customer retention / email marketing campaigns
    • Grow our customer list with clear marketing KPIs in mind (whether acquisition or engagement) 
    • Optimize on all aspects of campaigns including copy, creative, and send times by continuously testing and measuring
    • Improve the customer journey on site sign up through data-driven insights
  • Growth initiatives
    • Perform analyses and research / support the execution of strategic initiatives to grow our business

What You’ll Need to Have:

Required:

  • Bachelor’s degree 
  • 1-2 years of E-commerce and/or Digital Merchandising experience
  • Experience (or willingness to learn) key E-commerce / ESP tools and platforms including: Shopify, Klaviyo, SearchSpring, Yotpo, Tapcart, Contentful, Google Analytics, Heap, Tableau, Asana and Jira
  • Analytical and strong quantitative skills / Proficiency in Excel and Google Sheets
  • High quality standards with a strong sense of ownership and accountability
  • Strong attention to detail and ability to manage competing priorities simultaneously
  • Ability to problem-solve collaboratively with cross-functional team members
  • Exceptional communication skills, both verbal and written
  • Entrepreneurial spirit, willingness to learn, and excitement to build and scale a business from the ground up

Preferred (but not required):

  • Experience in a DTC start-up environment

Compensation:

  • 100,000 AUD per year base salary ($65k USD)
  • An annual bonus percentage that varies based on level of role

Salary.com Estimation for Marketing Associate of Ecommerce and Retention (Australia) in Sydney, FL
$65,664 to $86,485
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