Associate Director, Programmatic Media

Atlanta, GA Full Time
POSTED ON 5/16/2024
Company Description

Hi there! We're Razorfish. We've been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What's different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Job Description

This position provides functional management and leadership to a team of Media Planners and performance/career management to a smaller group of direct reports. The Associate Media Director is a strong cross-functional contributor who works closely with the Account Directors to drive growth opportunities with their current clients and foster media innovation in the agency at large. This person also supports the Director, Media and VP, Media in new business activities as needed. Has established a track record of successfully leading teams strategically. Has amassed the experience necessary to service any type of media account. Has coordinated internal training efforts and developed new processes. Has cultivated internal relationships. Has contributed to thought capital and knowledge sharing. Has emerged as trusted advisor to client team. Has developed the ability to take complex ideas and elevate them to a senior audience. Has partnered with account leads to pursue business advancement opportunities. Has successfully developed and mentored junior staff.

Core Craft Skills

  • Plans and buys media as needed; may include direct account and client service responsibilities.
  • Develops and maintains publisher relationships, including senior-level contacts; contributes to issue resolution between both parties.
  • Works cross-functionally with management team and client team.
  • Strong written and verbal communication skills; excellent presentation skills/presence.
  • Solid financial acumen and business expertise.

Client Exposure

  • Manages one or more smaller accounts ($10 million in total spend).
  • Provides marketing expertise, including online and offline strategy development for clients and client teams. Conversant about offline media and how digital fits.

Business Development

  • Actively contributes to new business efforts.

Team Leadership

  • Manages a staff of 10 total team members, along with workflow and department capabilities in conjunction with the Media Director
  • Provides day-to-day functional management of media team, including recruiting, performance management, and plays an active role in training and mentoring.

Agency Leadership

  • Assists with interviewing, hiring and getting new Media Planners up to speed.
  • Leads Media Training (basic knowledge, best practices, feedback and coaching to enable continuous improvement).
  • Fosters an environment of shared learning and acts as a trusted source of media information for agency and in client meetings.
  • Holds a strong partnership with the Insights Group; understands ad technologies and capabilities.
  • Understands all Razorfish products, tools and services.
Qualifications

Education

  • Bachelor's degree (BA/BS) from a four-year, accredited college or university.

Previous Experience

  • 5-7 years of media planning or equivalent business experience; minimum 4 years in online media preferred.
  • 3 years management experience preferred.
Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $91,000 - $125,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

The Company anticipates the application window for this job posting will end 6/12/2024.


Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity. As digital pioneers with 20,000 people and 53 offices around the globe, our experience spanning technology, data sciences, consulting and customer obsession – combined with our culture of curiosity and relentlessness – enables us to accelerate our clients’ businesses through designing the products and services their customers truly value. Publicis Sapient is the digital business transformation hub of Publicis Groupe. For more information, visit publicissapient.com. As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hiring@publicissapient.com or you may call us at 1-617-621-0200.

 

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