Marketing Campaign Manager

SAS
Cary, NC Full Time
POSTED ON 4/16/2024

Job Description

 

Marketing Campaign Manager - Remote or Hybrid- Must be U.S. Based

 

Nice to meet you!

We’re the leader in analytics. Through our software and services, we inspire customers around the world to transform data into intelligence - and questions into answers.

 

We’re also a debt-free multi-billion-dollar organization on our path to IPO-readiness. If you're looking for a dynamic, fulfilling career coupled with flexibility and world-class employee experience, you'll find it here.

 

About the job

Are you a modern marketer with a passion for designing marketing campaigns that are innovative and differentiating in the market? Do you like to collaborate with a cross-functional marketing team to create multi-channel marketing campaigns with a digital-first mindset? Do you leverage your analytical curiosity to understand the customer better? If so, a Campaign Manager position focused on Public Sector and Healthcare could be the right fit for you.

 

We're seeking a seasoned marketer who must be highly effective in driving the actions of a cross-functional team; working with global marketing counterparts, acting as a trusted advisor to sales, and viewed as an indispensable marketing partner to global, business and sales stakeholders.

  

As a Marketing Campaign Manager, you will:

  • Working collaboratively to develop a holistic marketing plan for SAS’ priority industries of Government and Healthcare, or other potential industries.
  • Designing, building and executing field marketing and account-based marketing (ABM) campaigns to help reach our aggressive pipeline and lead goals.
  • Working closely with sales stakeholders to understand their business needs and showcase campaigns, highlight marketing activities, and share measurable results.
  • Designing campaigns with the customer at the center with relevant offers at each stage of the customer journey. Offers can extend to many channels, including web, social, webinars, live events and email.
  • Analyzing metrics and communicating results, including new responders, lead generation, pipeline impact and return on investment. 

Required Qualifications

  • 5 years of experience in demand generating marketing or related function in the technology or other business-to-business industry.
  • Bachelors degree in business, Marketing, Communications or related discipline.
  • Resourceful and collaborative with the ability to take initiative, prioritize, and manage multiple tasks simultaneously to meet stakeholder expectations
  • Excellent interpersonal and “soft” skills with demonstrated ability to build strategic working relationships at all levels of the organization.
  • Excellent written, verbal, and visual communication skills, with the ability to effectively communicate with a wide variety of audiences.
  • Ability to convey in-depth knowledge of marketing metrics, including revenue, pipeline, and leads and be able to tell a story through the metrics..
  • An equivalent combination of related education, training and experience may be considered in place of the above qualifications.
  • You’re curious, passionate, authentic and accountable. These are our values and influence everything we do.

Preferred Qualifications

  • Demonstrated project management and meeting facilitation skills.
  • Executive presence and professional client service manner.
  • Demonstrated ability to take initiative and work in a fast-paced, agile environment.
  • Creativity and a willingness to experiment and take risks/try new things.
  • Demonstrated understanding of software tools (Excel, Word, PowerPoint), plus, experience with marketing tools including sales force automation, marketing automation, and social media tools.
  • Ability to travel up to 25% of the time.

World-Class Benefits  

Highlights include...

  • Comprehensive medical, prescription, dental and vision plans. 
  • Medical plan options include…
    • PPO with low annual deductible and copays. 
    • HDHP combined with a health savings account with a contribution from SAS (no access to on-site health care center). 
  • Onsite Health Care Center (HQ) that’s free to employees and family members enrolled in the PPO plan. There’s a pharmacy too! Not local to HQ? The pharmacy will ship prescriptions for no additional charge! 
  • An industry-leading 401k plan. 
  • Generous time away including vacation time, a variety of paid holidays, and our much-loved U.S. Winter Wellness Break between December 25 and January 1. 
  • Volunteer Time Off, parental leave and unlimited paid sick days. 
  • Generous childcare benefits for all full-time employees.

 

Diverse and Inclusive

At SAS, it’s not about fitting into our culture – it’s about adding to it. We believe our people make the difference. Our diverse workforce brings together unique talents and inspires teams to create amazing software that reflects the diversity of our users and customers. Our commitment to diversity is a priority to our leadership, all the way up to the top; and it’s essential to who we are. To put it plainly: you are welcome here.

 

Additional Information:

To qualify, applicants must be legally authorized to work in the United States, and should not require, now or in the future, sponsorship for employment visa status. SAS is an equal opportunity/Affirmative Action employer. All qualified applicants are considered for employment without regard to race, color, religion, gender, sexual orientation, gender identity, age, national origin, disability status, protected veteran status or any other characteristic protected by law. Read more: Know Your Rights. Also view the Pay Transparency notice.

 

Resumes may be considered in the order they are received. SAS employees performing certain job functions may require access to technology or software subject to export or import regulations. To comply with these regulations, SAS may obtain nationality or citizenship information from applicants for employment. SAS collects this information solely for trade law compliance purposes and does not use it to discriminate unfairly in the hiring process.

 

SAS only sends emails from verified “sas.com” email addresses and never asks for sensitive, personal information or money. If you have any doubts about the authenticity of any type of communication from, or on behalf of SAS, please contact Recruitingsupport@sas.com.

#SAS

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