Social Media Coordinator

Description

Job Title: Social Media Coordinator

Department: Marketing

Reports To: Social Lead

Position Type: Full Time

Position Classification: Non-exempt
Supervisor Responsibility: No

Job Description
You will be responsible for supporting and maintaining the success of your respective divisions within the Enthusiast Enterprises through our social media, forums, and attentive accounts.

Requirements

Job Duties

• Responsible for understanding and re-illiterate each company’s key metrics and why they are important to the company’s success
• Maintain standard response times through our social media outlets
• Respond to our replying customers through our Attentive platform in which we send out SMS messages for promotions and other marketing-related opportunities.
• Communicate with those who are asking questions or providing feedback across the forums in which we are actively involved with.
• Maximizing our social media presence by making sure each division that you are responsible for has active accounts and is maintaining relationships with our respective following across each platform.
• Monitor and respond if necessary to ALL direct messages and ALL comments on Instagram, Facebook, YouTube, Threads, Twitter (X), Pinterest, and Tik Tok.
• Post photo/video stories daily of great user-generated, sales-related, or behind-the-scenes content.
• Moderate all of our social media platforms daily to ensure we maintain a positive brand image by removing fake and malicious user profiles, spam, scams, and trolling from social media posts and comments
• Our content is evergreen which means comments are going to still come through on older content that must be looked at and responded to if necessary.
• Ensure we provide a barrier between social media and customer service by researching and accurately answering questions revolving around order-related issues.
• Ensure we are providing accurate links to anyone who has asked a question that could potentially generate a site visit and or sale.
• Ensure we are communicating as a BUSINESS, this is not a personal social media channel, and while we can have some fun with it we must make sure we are communicating with professionalism.
• Research, reach out, and document all proactive communication with any potential influencers or ambassadors we are interested in working with.
• When possible, reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Knowledge, Skills, and Abilities

• Communication Proficient
• Customer Focus
• Develops Standards/Checklists
• Enthusiast in the car and truck industry
• Follows Processes
• Market Knowledgeable
• Organizational Skills
• Takes Direction
• Time Management Skills

Minimum Requirements

Education

• High School Graduate or General Education Degree

Experience

• Minimum 2 years experience of social media platform management, required
• Minimum 1 year experience of copywriting experience, preferred
• Minimum 1 year experience of Photoshop experience, preferred

Position Type/Expected Hours of Work

• This is a full-time position. Days and hours of work are Monday through Friday AND weekends. This position will require 40-45 hours per week, a hybrid between office and remote on evenings and weekends.

Expectations

• Location: onsite- Stuart, FL or Wrightstown, WI
• Be willing to travel up to 5% of the year to attend shows/events/meetings with the team
• Be a team player with excellent communication
• Be positive and own your mood (social media is an evil place)

Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms; with occasional lifting.

Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

SD Wheel is an Equal Opportunity Employer and does not make employment decisions on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other characteristics protected by law.