Digital Media Strategist

Simantel
Peoria, IL Full Time
POSTED ON 7/1/2022 CLOSED ON 7/19/2022

What are the responsibilities and job description for the Digital Media Strategist position at Simantel?

What you’ll do:

The Digital Media Strategist is a subject matter expert on the execution of display, paid search, video, and paid social advertising. They will work closely with the media team and leadership to ensure they have all the necessary materials to execute successful, high impact digital media campaigns for our clients. In addition to setting up digital media campaigns within the various ad platforms and monitoring performance, the Digital Media Strategist will work with various stakeholders to ensure campaigns are properly tracked and optimized.

How you’ll do it:

  • Provide hands-on execution of campaign set-up, optimization and analysis of paid search, video, paid social, and display campaigns
  • Assist in the development of proposals and estimates
  • Communicate with all relevant internal resources to ensure that digital campaigns meet client KPIs
  • Effectively communicate media strategy recommendations to internal teams as well as clients
  • Maintain knowledge of industry best practices, trends, and emerging technologies relevant to our clients

What you’ll need:

  • Past media experience (preferably 3-5 years of hands-on media execution)
  • Strong writing and presentation skills
  • Preferably, certifications from Google, Facebook and similar AdTech platforms
  • Experience managing digital media campaigns and preferably programmatic display campaigns on platforms Facebook, Instagram, LinkedIn, Google Ads, Campaign Manager, DV 360
  • Proficiency with and knowledge of industry tools and systems for researching and managing digital media campaigns
  • An eye for analytics and a keen understanding of reporting and analysis tools
  • Ability to tell a client-facing story based on campaign performance

 

Simantel offers an attractive compensation package, which includes competitive salary, 401(k) plan, PTO, flexible work arrangements, holiday pay and a comprehensive benefits program.

We are an equal opportunity employer committed to a diverse and inclusive workforce. We encourage anyone interested to apply and do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Simantel is not currently hiring individuals for this position who require sponsorship under U.S. immigration laws to be lawfully employed.

 

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