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Landscape

Softpath System LLC
Philadelphia, PA Full Time
POSTED ON 4/26/2024

Job Title : Web Landscape Strategist

Seeking a Web Landscape Strategist to work with one of its top clients' Omni-Channel Excellence Hub team to lead the effort in monitoring external web trends and focusing on qualitative / quantitative data gathering / insights to help our client evolve into being more data-driven with respect to web evolution.

This data and information are important in informing its overall commercial web strategy in the pharmaceutical industry.

Requirements :

  • Pharma industry experience ( NOTE : THIS IS NON-NEGOTIABLE)
  • Digital / Web Strategy / Competitive Intelligence experience (MUST HAVE)
  • Specific in-house pharma experience as opposed to agency

Specific responsibilities include :

  • Competitive web landscape insights gathering and analysis - secondary research
  • Regulatory insights gathering, including cataloging of country-level restrictions for web
  • Gathering output from CX work as input into commercial web strategy
  • Proposal for gathering additional HCP and HCC / patient insights for web
  • Additional support for web team, as needed

Minimum requirements :

  • Previous healthcare / pharma industry experience
  • Experience with data sets, especially competitive intelligence and / or external trends
  • Understanding of web analytics, Google Analytics
  • Independent worker and strong collaborator

Desired skills :

  • Experience with competitive analysis tools

    • Last updated : 2024-04-26

Salary.com Estimation for Landscape in Philadelphia, PA
$77,646 to $101,666
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