What are the responsibilities and job description for the Intern position at Spectrum?
**OUR SUMMER INTERNSHIP PROGRAM WILL START WEDNESDAY, MAY 31, 2023.**
ABOUT US…
Spectrum Reach is the advertising sales division of Charter Communications, Inc. The company offers custom solutions for the modern media landscape utilizing national cable networks, internet advertising and promotional events supported by marketing, research and award-winning creative services. Spectrum Reach applies insightful research to understand consumer behavior and build targeted, multi-screen media plans personalized for each customer.
With offices in 41 states and over 100 markets, Spectrum Reach covers over 27 million households throughout the country. From traditional commercial advertising to exciting new possibilities in interactive media and multi-screen solutions, Spectrum Reach’s consultative team brings advertisers effective, efficient ways to turn our audiences into their customers. You can learn more about us at www.spectrumreach.com
Watch this video to view what some of our interns said about our 2022 program: https://vimeo.com/734820880
WHAT WE OFFER…
Competitive pay for both our undergrad, graduate and technology positions.
INTERNSHIP REQUIREMENTS…
In this Sales internship, you will learn the full-cycle Sales process here at Spectrum Reach. You will gain experience working with the following departments.
Sales
ABOUT US…
Spectrum Reach is the advertising sales division of Charter Communications, Inc. The company offers custom solutions for the modern media landscape utilizing national cable networks, internet advertising and promotional events supported by marketing, research and award-winning creative services. Spectrum Reach applies insightful research to understand consumer behavior and build targeted, multi-screen media plans personalized for each customer.
With offices in 41 states and over 100 markets, Spectrum Reach covers over 27 million households throughout the country. From traditional commercial advertising to exciting new possibilities in interactive media and multi-screen solutions, Spectrum Reach’s consultative team brings advertisers effective, efficient ways to turn our audiences into their customers. You can learn more about us at www.spectrumreach.com
Watch this video to view what some of our interns said about our 2022 program: https://vimeo.com/734820880
WHAT WE OFFER…
Competitive pay for both our undergrad, graduate and technology positions.
INTERNSHIP REQUIREMENTS…
- Internship will last approximately 10 weeks.
- Must have at least a 3.0 GPA or greater at time of application
- At time of application, you must be enrolled in an educational institution.
In this Sales internship, you will learn the full-cycle Sales process here at Spectrum Reach. You will gain experience working with the following departments.
Sales
- Support and gain experience from the Sales team at Spectrum Reach working with local, national, and agency clients to learn how we partner with them to meet their advertising goals.
- Participate in creating custom solutions that allow clients to reach their targeted audience across all advertising platforms by leveraging data driven, advanced advertising solutions.
- Work closely with Client Success department in providing pre and post-sales support, end to end workflow support ensuring effective campaign delivery for the Spectrum Reach clients.
- Collaborate with the Advanced Advertising team to provide products and platforms including but not limited to OTT/Streaming, VOD, Search, Online Video and Display.
- Learn how to stay ahead of the advertising trends, emerging technology, competitive landscape and how to communicate these complex topics to local agencies and businesses.
- Work with the Client & Category Development team to support sales teams to develop and execute multiscreen solutions for our larger clients with a focus on industry specific verticals such as Healthcare, Auto, Political, etc.
- Collaborate with the Media Research & Insights team in developing and executing integrated, client-focused marketing and advertising solutions. The MR&I team takes complex and robust data and turns it into with concise stories that show clear and impactful analysis and visualizations for our clients.
- Support the Regional Pricing and Planning teams in forecasting inventory and optimizing yield across all networks to ensure client delivery and drive results.
- Work with Traffic teams to learn how they support the placement of traditional and digital ads for the entire Spectrum Reach footprint.
- Assist with coordination both television and digital advertising schedules across the country and ensure that our clients’ orders are completed accurately and in a timely manner.
- Ability to read and interpret complex documents
- Ability to write routine reports and correspondence.
- Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form.
- Ability to deal with problems involving several concrete variables in standardized situations.
- Requires strong working knowledge of Microsoft Office
- Must have strong verbal, writing and interpersonal communications skills.
- Must have the ability to follow through on multiple tasks
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