Google Analytics

Business Analyst
1. Digital Analytics Reporting and Tracking

Implement, manage and maintain tracking across and vendor portal sites, using Google Analytics and Google Tag Manager to measure various initiatives

Gather data and report on all digital assets

Collaborate with partners to investigate and resolve any data-discrepancies

Collaborate with development teams to resolve any network or defects in data

Support pre- and post-release data validation activities

Conduct user management activities for Google Analytics, Google Tag Manager, and Tableau access

2. Product Performance

Collaborate with teams and vendors outside of the DX program to collect, analyze and report data on product performance on a daily, weekly or monthly basis

Conduct Targeted Experiments, which includes measuring, analyzing, and providing insight on targeted product performance to assist in product planning and identify problem/opportunity areas requiring deeper investigation or action

3. Program Performance

Provide OKR patterns and trends reporting to business stakeholders

Develop reports to assess trends across products and to enable circulation of DX information

Participate in client and cross-functional initiatives related to the management and use of data in the organization

Provide best-practices, business cases, and measurement findings for Plan and leadership forums

4.Data Visualization and Reporting

Develop reports and dashboards to monitor operational and program performance

Clearly communicate trends, patterns, and insights for leadership through presentations

Assist in the development of the data analytics maturity model: descriptive, diagnostic, predictive and prescriptive

Collaborate with business partners to identify appropriate data sources and provide timely, meaningful and accurate reports

5.Ad-Hoc Report and Outcome Studies

Develop and conduct ad-hoc outcome studies to derive value-based insights

Support any ad-hoc reporting needs
Member Activity Report

War Room Metrics Dashboard

OPM Reports

Google Analytics Reports

Adhoc DX Reports