Assistant Manager, Student Communications

Job Title
Assistant Manager, Student Communications

Agency
Texas A&M University - Kingsville

Department
Office Of Enrollment Management

Proposed Minimum Salary
Commensurate

Job Location
Kingsville, Texas

Job Type
Staff

Job Description

Job Summary

The Assistant Manager of Student Communications for Enrollment Management, under direction, performs managerial work administering the daily operations and activities of Student Communications.

Essential Duties and Responsibilities

Manages activities and establishes goals and objectives of the staff in Student Communications for Enrollment Management.

Monitors the Student Communications' calendar and budget and assists as needed in the preparation of the annual budget and long-range planning activities under the direction of the director.

Develops schedules, priorities, and standards for achieving goals. Coordinates and evaluates business function, division, or departmental activities.

Uses current technology, data analysis and superior customer service to create, update and disseminate unique messaging using campaigns for email and printed letters regarding distinctions, admission, campus tours, policy, individual health and wellness, and other vital information to prospective and current students, faculty and staff on behalf of colleges, departments and offices of Texas A&M University-Kingsville.

Plans, assigns and monitors the work of the student workers in the mailroom. Represents the department on committees and at meetings around the campuses.

The above represents the major duties, responsibilities, and authorities of this job, and is not intended to be a complete list of all tasks and functions. Other duties may be assigned.

Additional Responsibilities

Assists with the marketing and recruitment campaigns for Enrollment Management and other areas of the university using customer relationship management (CRM) system software, including some HTML coding, and uses the CAAS certified equipment and software for bulk mailing.

The person in this role will build, monitor, and optimize email marketing and text campaigns within CRM based on institutional data and higher education marketing trends.

Provides back up for database support for the developing warehouse and CRM.

Works with other Texas A&M University-Kingsville colleges and departments, including faculty, staff and alumni in areas related to recruitment marketing.

Provides excellent customer service internally to faculty and staff and externally to students and families as prospects, inquiries, applicants, enrolled and alumni.

A preferred candidate would have experience working in admissions/recruitment at a higher education institution, previous experience with Campus Management or similar CRM platforms, Banner, or other database software. Ability to manage multiple tasks and meet deadlines. Demonstrated ability to gather and provide analysis for user requirements and produce appropriate data. Strong organizational skills and attention to detail. Ability to maintain confidentiality of data.

Minimum Requirements

Education - Bachelor's degree in applicable field or equivalent combination of education and experience.

Experience - Four years of related experience in administration.

Knowledge of - Computers and related software.

Ability to - Ability to multitask and work cooperatively with others. Strong verbal and written communication skills. Strong interpersonal and organizational skills.

All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution's verification of credentials and/or other information required by the institution's procedures, including the completion of the criminal history check.

Equal Opportunity/Affirmative Action/Veterans/Disability Employer committed to diversity.

Job Type: Full-time