Email Marketing Coordinator

Email Marketing Coordinator

The American Theatre Guild is a 501(c)(3) organization and the largest not-for-profit touring Broadway Presenter in the nation. We support Broadway seasons in several markets across the US. Our mission is key to what drives our organization, we are dedicated to providing the experience of live theatre to foster passion, inspire creativity and empower youth within our communities.

Email Marketing Coordinator Job Duties:

• Create, implement and deploy email marketing campaigns
• Assist with communicating, managing and tracking all email requests and deployment schedules for season and single ticket sales departments.
• Distribute email copy to all internal team members and external marketing members for all phases of approvals.
• Responsible for communicating clearly the strategy behind design choices.
• Ability to work within and create innovative design solutions within email production software, specifically Salesforce Marketing Cloud.
• Responsible for reviewing graphic design of all emails, to maintain a consistent look and brand cohesiveness throughout our markets.
• Assist with external email marketing opportunities with select market box offices and industry associates
• Create marketing (season and single ticket sales) and programming surveys and ensure timely deployment.
• Assist with maintaining accurate email reporting for both season and single ticket campaigns, incorporating basic sales analysis. Revise email campaigns based on findings as needed.
• Assist with in-market initiatives during Broadway engagements which may include press night, publicity tours, grassroots marketing and season ticket outreach.

Email Marketing Coordinator Requirements:

• Experience with Ticketmaster Engage, Salesforce, HubSpot, MailChimp or other email software systems
• Experience with migrating email platforms
• Knowledge of HTML
• Knowledge of Adobe Photoshop, Illustrator, InDesign, and other graphic design software.
• Proficient with Microsoft Office Suite or related software.
• Proficient in Adobe Suite.
• Excellent verbal and written communication skills.
• Excellent organizational skills and attention to detail.
• Thrive in a fast-paced collaborative environment with a high-volume workload often requiring short turnaround times.
• Easily adaptable to ever-changing marketing practices within the Broadway Touring Industry and individual markets’ needs.

Job Type: Full-time

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Retirement plan
• Vision insurance
• Work from home

Schedule:

• Monday to Friday

Location:

• Birmingham, AL (Required)

Work Location: Remote