Editorial Brand Manager

The Brand Guild is an integrated team of experts across Public Relations, Marketing, Events and Creative that builds strategies, creates experiences and influences audiences to win for our clients. We are looking for a curious, sharp, entrepreneurial person to join our team in the position of Editorial Brand Manager. This is an internal communications role on our Content Team that will work closely with our Creative and Strategy teams to tell The Brand Guild story through a variety of media including social media, website, newsletter, and thought leadership.

Note: Initially this position will be remote, but can be based in our DC or NYC Office once our team returns to a flexible hybrid schedule.

You are:

• Innately creative and curious
  
• Passionate about storytelling
  
• A sharp and witty writer
  
• Someone with a proven track record of building online communities via social media
  
• Skilled in conceiving and executing creative social strategies while measuring their impact and effectiveness
  
• Constantly staying up to date on the latest marketing and social media trends/features
  
• Someone who can work collaboratively across teams and levels

You will:

• Lead efforts of an internal account team for planning and executing social media, website and newsletter content
  
• Create evergreen and seasonal campaigns as well as timely content for The Brand Guild’s social media channels
  
• Create and maintain editorial content calendars for The Brand Guild, encompassing major themes, industry trends, cultural events and holidays and thought leadership opportunities
  
• Establish content strategies (organic and paid) to realize key goals for The Brand Guild’s channels, from reaching prospective clients and driving website traffic to growing accounts and building engagement
  
• Research, develop strategies for and execute content creation around new platform features and trends
  
• Assist the Cofounders on their personal social media accounts, as needed
  
• Measure and report on content performance and engagement, tracking weekly and monthly analytics to make informed results-based recommendations

Qualifications:

• 4 years of communications experience in integrated marketing, content strategy, copywriting or social media management (agency experience a plus, experience working with consumer lifestyle, food and beverage and real estate brands a plus )
  
• Ability to consensus build around stakeholder feedback and a proven aptitude
  
• Strong ability to adapt and execute tone and voice guidelines
  
• Expert brainstorming skills, and the capacity to conceptualize campaigns from start to finish
  
• The ability to translate campaigns and content to multiple platforms
  
• The ability to synthesize messaging takeaways efficiently and eloquently
  
• Stellar project management skills

Why you’ll love working with us:

• Our employee-centric company culture. We’re a passionate, hardworking, supportive, and empathetic team who takes every opportunity we can to recognize and reward great work. Our commitment to our employees is reflected in everything we do - from our interest-based #slack channels and team engagement events to our focus on work/life boundaries and creating an inclusive work environment.
• Our focus on employee-growth. At The Brand Guild, we believe every member of our team deserves a clear path to growth. That’s why we offer an annual professional development stipend, unlimited access to LinkedIn Learning and internal training via our TBG U programs among other professional development opportunities.
• Our benefits. We offer fully paid medical, dental, and vision insurance, flexible spending accounts (FSA), disability insurance, lIfe insurance and a 401(k) with company match.
• Our focus on rest & renewal. We offer a comprehensive PTO package (including days for vacation, sick leave, mental health, religious observance, bereavement, miscarriage, jury duty, and election-related volunteering) as well as generous paid family leave.
• Our flexible work model. Once we return to our offices, we will do so in a hybrid model, giving our teams flexibility they need to work most efficiently.
• Our amazing roster of clients. We partner with purpose-driven clients who have a clear mission, and we share their passion for their brands.
  

The Brand Guild is an equal opportunity employer. Qualified candidates will be considered for employment without regard to age, race, sexual orientation, gender identity or expression, national origin, physical or mental disability, political affiliation, veteran status, religion, or any other characteristic protected by laws or regulations. Should you require assistance or accommodation due to a disability during the hiring process, please send an email to careers@thebrandguild.com.