Marketing and Communications Manager

Hartford, CT Full Time
POSTED ON 5/10/2024

The Connecticut Forum seeks an innovative and creative marketing and communications professional to be considered for the full-time position of Marketing and Communications Manager.



Job Description

The Marketing and Communications Manager coordinates and manages all cross-channel marketing and communications activities to ensure a strong and consistent brand presence. Reporting to the Executive Director and the Creative Director and Producer, this position works closely with the Forum team and external marketing partners.

Working closely with the Creative Director and Producer, the position partners with external marketing institutions to design and execute marketing endeavors for each Forum and the Forum season overall.


Working closely with the Development team, the position will seek to market The Connecticut Forum across the state and beyond.


Working closely with the entire Forum Team to advance the organization’s mission and strategic goals, this position is responsible for external communications through multiple media channels, including regular emails to subscribers, donors, sponsors and other stakeholders, social media posts, and engagement when possible of news media.



Key Responsibilities

  • Coordinate and manage marketing communications that reinforce The CT Forum brand and mission in support of financial goals related to sponsorships, subscriptions, ticket sales, and fundraising campaigns.
  • Build relationships and serve as key liaison to all marketing and media partners.
  • Manage team of outsourced and contract marketing and press support.
  • Manage all marketing-related budgets.
  • Maintain robust cross-channel social media presence to engage current and new audiences.
  • Create and/or coordinate the production of all Forum print and digital ads, social media, video reels, direct mail pieces, and email campaigns to promote subscriptions and ticket sales.
  • Create and/or coordinate all in-theater print and digital needs, including playbills, signage, PowerPoints, livestream assets, digital displays, and on-screen videos.
  • Maintain a robust and accurate website, including updates to events, ticketing, panelists, staff, sponsors, etc.
  • Support Forum staff in the creation of marketing/collateral materials for sponsorships, fundraising, and other mission-aligned activities.
  • Produce and distribute communications to ticketholders with Forum night details, renewals, confirmations, and important notices.
  • Use CMS to process ticket orders, create marketing reports, and maintain Forum, panelist and ticketing hub.
  • Ensure that high standards are met for all Forum communications and marketing materials in language, look, tone, and consistency to reinforce and strengthen The CT Forum brand.



Qualifications

  • 3 year(s) experience in marketing, advertising, social media content creation, graphic design, public relations, or related fields
  • Bachelor’s Degree preferred
  • Client-focused with a passion for relationship management
  • Detail-oriented with effective project management skills
  • Strong oral and written communication skills and the ability to interact and communicate with a diverse group of constituents
  • Fluency with social media and YouTube
  • Strong graphic design skills
  • Proficiency in WordPress, InDesign, Photoshop, PowerPoint
  • Knowledge of Salesforce, PatronManager or another CRM a plus
  • Passion for The Connecticut Forum mission



How To Apply

  • Candidates should send a resume, as well as a cover letter describing how their qualifications and professional experience match the marketing and communications priorities and mission of The Connecticut Forum—to Mana Zarinejad at mana@ctforum.org.
  • The Marketing and Communications Manager position is full-time and based in Hartford, Connecticut, with the ability to work a hybrid arrangement.
  • The Connecticut Forum offers a comprehensive benefits package. The salary is competitive and considers an applicant’s qualifications, within the range of $55,000-$62,000.
  • The Connecticut Forum is an Equal Opportunity Employer and provides opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Connecticut Forum complies with applicable state and local laws governing nondiscrimination in employment.



About The Connecticut Forum

The Connecticut Forum is a nationally recognized, one-of-a-kind nonprofit organization serving Connecticut and beyond. Co-founded in 1992 by Doris and Richard Sugarman, The Forum’s mission is to encourage the free and active exchange of ideas in forums that inform, challenge, entertain, inspire, and build bridges among all people and organizations in our community.


The Forum fulfills its mission by presenting large scale, high profile, issue-focused in-person panel discussions and events among renowned experts and celebrities, and through outreach programs serving youth and the community. In addition to its core programming, The Forum shares its expertise with the community by providing leadership, resources, and consultation services to community organizations, nonprofits, corporations, schools, and others. The 2023-2024 season features: An Evening with Ken Burns in Conversation with Audie Cornish; Liz Cheney & David Ignatius: On Defending Democracy and a Path Forward; Being Human in an Age of AI: Debating Advances and Ethics; and Chefs! Top Chefs Dish on Food, Flavor and Culture.


For more information about The Connecticut Forum, please visit ctforum.org.

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