OPS SOCIAL MEDIA MANAGER

Requisition No: 806921

Agency: Department of Health

Working Title: OPS SOCIAL MEDIA MANAGER

Position Number: 64969042

Salary: $18.00-$23.00 hourly

Posting Closing Date: 07/31/2023

Open Competitive Opportunity

Your Specific Responsibilities:

• Leads the department’s social media messaging platforms by collaborating, strategizing, implementing, and analyzing posts and marketing initiatives.
• Works closely with staff in the Office of Communications, agency leadership, programs, county clinics and offices, to create and disseminate relevant, targeted social media messaging.
• Develops short and long-range social media messaging goals and outlines strategies to achieve them.
• Works with stakeholder groups to develop information sharing strategies and ways to integrate public health awareness messages to a larger audience, e.g., industry influencers.
• Creates baseline annual social media strategy calendar for routine and timely content that align with current agency health initiatives and identify opportunities to creatively promote additional public health messages throughout the year.
• Curates and manages all published social media content.
• Develops routine data analytic reports to supervisor and others, to evaluate effectiveness of content.
• Monitors and evaluates daily flow of social media information and inquiries.
• Updates, prepares, and responds to social media public inquiries by providing information, helpful links, contact information, statistics, and/or technical assistance.

Required Knowledge, Skills, and Abilities:

• Strong written and verbal communication skills.
• Advanced knowledge of social media platforms, social media content development, management, and analytics tools.
• Knowledge of AP writing style guide as well as the rules of grammar, punctuation, proofreading, and copy editing.
• Some knowledge of design, photo, and video editing software, such as Adobe Creative Cloud applications.
• Must be highly organized with the ability to manage competing priorities.
• Skilled in copywriting and editing, communicating clearly and concisely, both orally and in writing.
• Must have strong customer service, public relations, and presentation skills.
• Ability to handle multiple projects concurrently.
• Ability to research topics and write articles or prepare information for dissemination.
• Ability to develop and implement an annual social media communications calendar to ensure timely execution of content.
• Ability to plan, organize and coordinate work assignments to meet deadlines.
• Ability to communicate effectively.
• Ability to communicate to citizens and coworkers in a mature, tactful, and courteous manner.
• Ability to demonstrate personal integrity, responsibility, and accountability.
• Ability to travel on short notice, as needed.
• Ability to initiate and coordinate demographic research.

Minimum Qualifications

Experience in news reporting, editing, public relations, public information, advertising, marketing, communications, or journalism..

A minimum of one year of social media management experience required.

Florida Department of Health Mission, Vision, and Values:

Mission:

To protect, promote & improve the health of all people in Florida through integrated state, county & community efforts.

Vision:

To be the Healthiest State in the Nation.

Values:

I nnovation: We search for creative solutions and manage resources wisely.

C ollaboration: We use teamwork to achieve common goals & solve problems.

A ccountability: We perform with integrity & respect.

R esponsiveness: We achieve our mission by serving our customers & engaging our partners.

E xcellence: We promote quality outcomes through learning & continuous performance improvement.

Where You Will Work:

This position's work location is in Tallahassee, Florida at the Capital Circle Office Complex in Southwood

The Benefits of Working for the State of Florida:

Working for the State of Florida is more than a paycheck. As an OPS employee, the benefits below are available:

• State of Florida 401(a) FICA Alternative Plan (mandatory)
• Participation in state group insurance (upon meeting eligibility requirements. Consult with People First and/or the serving HR office)
• Workers’ Compensation (mandatory, if needed)
• Reemployment Assistance (Unemployment Compensation) (mandatory, if needed)
• Deferred Compensation (voluntary)
• Employee Assistance Program (voluntary)
• And more!

For a more complete list of benefits, including monthly costs, visit www.mybenefits.myflorida.com.

Please be advised:

Your responses to qualifying questions for this position must be verifiable by documentation provided through the electronic application process.

This position requires a security background check and/or drug screening and participation in direct deposit. Any misrepresentations or omissions will disqualify you from employment consideration. Note: You will be required to provide your Social Security Number (SSN) in order to conduct this background check Successful completion of a drug test is a condition of employment for safety-sensitive positions.

Male applicants born on or after October 1, 1962, will not be eligible for hire or promotion unless they are registered with the Selective Services System (SSS) before their 26th birthday, or have a Letter of Registration Exemption from the SSS. For more information, please visit the SSS website: http://www.sss.gov

If you are a retiree of the Florida Retirement System (FRS), please check with the FRS on how your current benefits will be affected if you are re-employed with the State of Florida. Your current retirement benefits may be canceled, suspended or deemed ineligible depending upon the date of your retirement.

The successful candidate will be required to complete the Form I-9 and that information will be verified using the E-Verify system. E-Verify is operated by the Department of Homeland Security in partnership with the Social Security Administration to verify employment eligibility.

Incumbents may be required to perform emergency duty before, during, and/or beyond normal work hours or days.

Florida has the third largest population of veterans in the nation with more than 1.5 million service men and women. The Florida Department of Health (department) is committed to serving members of the United States Armed Forces, veterans and their families by encouraging them to apply for vacancies that fit their area of knowledge and/or expertise. Through the Department's VALOR program, which expedites licensing for military veterans, the Department also waives initial licensing and application fees for military veterans who apply for a health care professional license within 60 months of an honorable discharge. These initiatives help ensure that the transition from military service into the workforce is as smooth as possible and reflects our appreciation for the dedication devoted to protecting our country

The State of Florida is an Equal Opportunity Employer/Affirmative Action Employer, and does not tolerate discrimination or violence in the workplace.

Candidates requiring a reasonable accommodation, as defined by the Americans with Disabilities Act, must notify the agency hiring authority and/or People First Service Center (1-866-663-4735). Notification to the hiring authority must be made in advance to allow sufficient time to provide the accommodation.

The State of Florida supports a Drug-Free workplace. All employees are subject to reasonable suspicion drug testing in accordance with Section 112.0455, F.S., Drug-Free Workplace Act.