Group Copywriter

Integrity is one of the nation’s leading independent distributors of life, health and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike. Integrity is driven by a singular purpose: to help people protect their health and wealth so they can be ready for the good days ahead.

Headquartered in Dallas, Texas, Integrity is committed to meeting Americans wherever they are — in person, over the phone or online. Integrity’s employees support hundreds of thousands of independent agents who serve the needs of millions of clients nationwide. For more information, visit IntegrityMarketing.com.

Group Copywriter

Overview

TA is looking for a Group Copywriter. This is a client-facing leadership role. Qualified individuals will meet the following criteria:

• Have a minimum 10 years of agency/client side writing experience.
• Be a strong conceptual thinker, able to execute assets across all mediums and channels at a feverish pace
• Possess a mentoring skillset
• Be spellbinding presenter.

It would also be ideal, though not essential, if this individual has experience in the healthcare and senior living verticals.

More granularity than one might need, ever.

A Group Copywriter’s job is to develop and execute innovative concepts and copy for cross-channel initiatives including digital, social, direct mail and traditional marketing communications.

• Work closely with Strategy Team to incorporate consumer insights into concepts and executions
• Collaborate with Art Directors in the development of strategic concepts and executions from creative brief through project completion
• Create communications that effectively communicate and sell developed marketing concepts both internally and externally.
• Ensure a consistent brand story – visuals, voice – across all efforts.
• Stay up-to-date and train team members on the latest developments in digital and direct marketing best practices
• Develop campaigns with a sound understanding of each medium’s usability fundamentals and information design
• Other duties as assigned (how cryptic)

Preferred life skills

• Sound understanding of integrated direct marketing principles as demonstrated through a wide-ranging portfolio focused on direct marketing campaigns with a strong digital emphasis
• An ability to adapt quickly to changing priorities and simultaneously handle multiple projects with accuracy and attention to detail
• Able to present and convey ideas to a number of audiences including senior management, clients, and cross-functional teams
• Self-directed, motivated, collaborative and willing to learn, adapt and grow

All qualified applicants will receive consideration for employment without regard to race, gender, color, religion, or national origin. We support protected veteran status, and persons with disabilities.

Integrity offers you the opportunity to start a career in a family-like environment that is rewarding and cutting edge. Why? Because we put our people first! At Integrity, you can start a new career path at company you’ll love, and we’ll love you back. We’re proud of the work we do and the culture we’ve built, where we celebrate your hard work and support you daily.

Joining us means being part of a hyper-growth company with tons of professional opportunities for you to accelerate your career. Integrity offers our people a competitive compensation package, including benefits that make work more fun and give you and your family peace of mind.

Integrity Marketing Group, LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, national origin, disability, veteran status, or any other characteristic protected by federal, state, or local law. In addition, Integrity Marketing Group, LLC will provide reasonable accommodations for qualified individuals with disabilities