What are the responsibilities and job description for the Associate Paid Social Manager position at Townsquare Ignite?
Associate Paid Social Manager
The APSM will assist in planning, implementing, and maintaining paid social marketing campaigns. This position is essential to the day-to-day running of accounts and requires an individual that works well in a team-based, fast-paced, detail-oriented environment. While advanced strategic thinking is not expected, the successful APSM is resourceful and demonstrates the initiative to participate in advanced projects.
Responsibilities
- In-platform setup of paid social campaigns
- Day-to-day management of performance including oversight of bid recommendations, execution details, budgets/accounting to meet goals and KPIs of clients
- Maintain and track ROI and ad spend across all accounts monthly
- Keep up to date with best practices, bid management systems, industry research
- Pull and analyze daily campaign reports
- Generate monthly reporting and performance insights that lead to gains against client business objectives
- Troubleshooting any technical and performance issues
- Timely delivery of all tasks
- Also responsible for other duties as assigned, such as supporting on special projects and assisting Paid Social Manager in development of social strategies
- Responsible for account record keeping including IOs, Asana tickets, and email correspondence
Qualifications
- Bachelor’s degree in Finance, Economics, Mathematics, Statistics, Advertising or Marketing
- Understanding of the digital media industry
- 1-2 years hands-on experience buying media through Facebook, proven track record of exceeding client’s goals
- Experience with Snapchat, LinkedIn, and Pinterest a plus
- Must be proficient, intermediate level, with Excel, PowerPoint, Word
- Self-motivated with the ability to work in both a team environment and independently
- Excellent interpersonal and communication skills - Able to speak, write clearly and persuasively
- Aptitude for learning new skills and procedures
- Above-average problem-solving skills and troubleshooting
- Strong organizational skills and detail-oriented
- Strong math and analytical skills
- Possess a strong understanding of digital advertising and the digital media landscape
Benefits
- 3 weeks of PTO ( 9 paid holidays)
- Medical, Dental, and Vision Insurance
- 401(k) Retirement Plan
- Casual, high-energy work environment
- Opportunity for upward mobility
- Company provided laptop
- Competitive salary bonus program
Why Townsquare Ignite?
Townsquare Ignite is a division of Townsquare Media—the third-largest broadcasting company in the country. We help business owners reach their ideal customers with a combination of programmatic advertising, search engine marketing, and more.
Why You’ll Love Working at Townsquare Ignite
We are a team of driven individuals who push ourselves and those around us to develop personally and professionally. You can expect a dynamic and competitive work environment. To foster your success, you’ll take part in a comprehensive training program, surrounded by a positive and supportive culture that encourages everyone to develop themselves and others. We’ve had countless internal promotions, and our goal is to continue the rapid growth of our company. Whatever your professional goals, you’ll have the opportunity to make steps toward your target and take your career to new heights!
Our employees' safety and health are our priorities, so we’re working remotely for now. Though our office is open to a limited number of voluntary workers, all interviews and new-hire onboarding are currently virtual.
TOWNSQUARE MEDIA BROADCASTING, LLC MAINTAINS A DRUG-FREE WORKPLACE AND IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.
Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Townsquare Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Townsquare Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Townsquare Media’s employees to perform their job duties may result in discipline up to and including discharge.
