Digital Advertising Coordinator

Unified
New York, NY Full Time
POSTED ON 12/15/2022 CLOSED ON 12/23/2022

What are the responsibilities and job description for the Digital Advertising Coordinator position at Unified?

About Unified


Unified is a leading provider of digital advertising services powered by the industry’s leading media experts, and backed by data and technology.  Unified has a rich history in managed services partnerships with some of the world’s largest and smallest brands, and is an organization with a steadfast focus on digital advertising services and technology.   Unified’s proprietary technology empowers our internal team, and customers, with a strategic view of their digital investments in real-time, with a vision to expand to include iHeartMedia's owned and operated assets.  Beginning in paid social more than 11 years ago, Unified is one of only a handful of partners to have direct API access to Facebook, Instagram, Twitter, Snapchat, Pinterest, YouTube, LinkedIn, TikTok, and Reddit.  In partnership with iHeartMedia, Unified diversified its digital offering by forming API partnerships with Xandr, GroundTruth, and Amazon to execute programmatic digital, and OTT campaigns. 

For the last four years, Unified has been recognized by AdAge and Crain’s as one of the “Best Places To Work”.  For more information, visit www.Unified.com or follow @Unified on Twitter. Unified is an equal opportunity employer.

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We are looking for a highly motivated Digital Advertising Coordinator to join our fast-growing company and work in a holistic role focused on supporting the campaign execution and client relations teams. 

DACs are responsible for working with both our team of Account Managers and our team of Campaign Managers to sustain and grow our clients' advertising efforts. This will include assisting in: developing campaign strategy and ad targeting, building out client reporting and insights, executing campaign setups and optimizations, and supporting our clients through the day-to-day client interactions with the Account Managers. 

Candidates for this position are expected to excel in relationship building, have strong project management skills, a meticulous attention to detail, analytical skills, and the ability to thrive in a fast-moving and challenging environment.


What you'll do:

  • Assist in the creation, execution and optimization of paid initiatives across social publishers, as well as programmatic DSP/SSP platforms such as Xandr, Groundtruth, Amazon
  • Assist in pulling platform data & preparing reports for clients and internal teams including campaign analysis
  • Assist in client relations, managing and supporting your clients as a day to day point of contact
  • Create and execute operations processes with an eye on efficiency, safeguards, and continuous improvement to ensure the success of both client teams and the ad operations team
  • Beta test internal proprietary technology and provide recommendations and feedback
  • Provide targeting, budgetary and other campaign recommendations to clients
  • Participate in weekly training, daily team meetings, quarterly company-wide meetings and more
  • Ensure client goals are met through proactive management and optimization

Who you are:

  • Analytical, organized, and able to balance a variety of to-dos both long- and short-term
  • Not afraid of getting down and dirty with numbers and basic math
  • Great with excel and looking to use it in a dynamic way
  • You're analytical, organized and results driven, with a focus on ROI
  • You're comfortable speaking up in meetings and aren’t afraid to bring up ideas you have for improvement
  • Able to proactively solve problems before they arise
  • You’re flexible and can adjust to a rapidly changing business
  • Sees the value of digital advertising and wants to work in the space
  • You monitor the latest trends in social and digital advertising including advertising formats, channels and technologies to keep up with the industry

Need to have:

  • Demonstrated interest in digital media in personal or professional environment
  • Working knowledge of Microsoft Excel and Google Docs
  • Demonstrated ability to learn and work with new technology
  • Ability to communicate with teams internally and clients externally
  • Problem-solving mentality with a high attention to detail
  • A proactive attitude and a willingness to lend a helping hand wherever needed
  • High level of accuracy and attention to detail
  • Demonstrable analytical skills

Note to Recruiters and Placement Agencies: We do not accept unsolicited resumes from outside recruiters/placement agencies, and will not pay fees associated with resumes presented through unsolicited means.


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