Marketing Manager - Surest - Remote

At UnitedHealthcare, we’re simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and equitable. Ready to make a difference? Join us and start doing your life's best work.(sm) 

Surest™, a UnitedHealthcare Company, provides a new approach to health benefits designed to make it easier and more affordable for people to access health care services. Our innovative company is part tech start-up, part ground-breaking service delivery--changing the way benefits serve customers and consumers to deliver meaningful results and better outcomes (and we have just begun). We understand our members and employers alike desire a user-friendly, intuitive experience that puts people in control when it comes to the choices they make and the costs they pay for medical care, and we are seeking team members to continue to advance our vision. At Surest, we pride ourselves in our ability to make a difference, and with the backing of our parent company, UnitedHealthcare, we can operate in the best of both worlds—the culture and pace of an innovative start-up with big company support and stability. Come join the Surest team and help us design and deliver a cutting-edge health benefit that changes the face of healthcare.

Marketing Managers lead and manage planning and execution for key clients, collaborating across multiple internal groups (UHC, Optum & Surest) to deliver seamless multi-channel communications that enhance the quality and effectiveness of marketing campaigns. 

This position is responsible for leading the development and execution of innovative member marketing plans for our National Accounts line of business. The successful candidate will excel in fast-paced environments, have demonstrated experience interacting with external clients, experience managing the execution of annual communication plans, and facilitating the coordination of campaigns and materials across shared clients within UHG. 

You’ll enjoy the flexibility to work remotely * from anywhere within the U.S. as you take on some tough challenges.   

Primary Responsibilities: 

• Consult with internal and external customers to develop customer-specific consumer marketing strategies designed to create consumer behavior change
• Collaborate with strategy partners and the product team to create consumer in-app messaging and marketing campaigns for a key client interested in revolutionizing care paths
• Create creative briefs to kick-off the campaigns across creative, product, and other cross functional areas
• Understand the long-term outcomes we are trying to impact, and which behaviors are important to driving those outcomes and creating behavior change
• Develop behaviorally-informed strategies, visual and content designs that improve the member experience
• Design and improve conversations and mobile health interventions that grow, nurture, and retain member engagement to achieve better outcomes
• Collaborate with a broader community of UX designers, researchers, behavioral scientists, and designers to work collaboratively across UHC and Surest
• Establish project plans and schedules with cross functional teams to make sure all impacted stakeholders understand the project
• Prepare and execute realistic project schedules for individual team including milestones and deliverables using internal tools
• Work with all internal and external cross functional teams including fulfillment, email, in-app tools, analytics, creative, consultant and data  
• Ensure projects are completed on-time, within budget and aligned with the Surest pillars and customer objectives 
• Develop post-campaign performance reports that demonstrate behavior change and ROI
• Serve as subject matter expert to internal and external customers

Demonstrated Skills: 

• Concise, candid, and professional communications skills 
• Ability to connect the dots and confidently act without complete information 
• Ability to set clear direction and lead with confidence 
• Tenacity, perseverance, and adaptability to drive results 
• Proactive self-starter; with sense of urgency and bias toward action 
• Quick-study, flexible and able to handle a fast-paced, ever-changing work environment 
• Ability to analyze situations, identify and troubleshoot problems, recommend solutions, and use good judgment to make decisions 

You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in. 

Required Qualifications: 

• 5 years of consumer marketing and project management experience 

Preferred Qualifications:  

• Bachelor’s degree 
• Experience with WorkFront project management system helpful
• Experience nurturing and cultivating client relationships 
• Knowledge of the behavioral science and behavioral marketing
• Curiosity for business development 
• Demonstrated success working in a role where ambiguous direction is provided 
• Excellent planning and organization skills with demonstrated ability to meet tight deadlines while implementing projects
• Ability to build relationships with partners in a highly matrixed organization 

Careers at UnitedHealthcare Employer & Individual. We all want to make a difference with the work we do. Sometimes we're presented with an opportunity to make a difference on a scale we couldn't imagine. Here, you get that opportunity every day. As a member of one of our elite teams, you'll provide the ideas and solutions that help nearly 25 million customers live healthier lives. You'll help write the next chapter in the history of health care. And you'll find a wealth of open doors and career paths that will take you as far as you want to go. Go further. This is your life's best work.(sm) 

*All employees working remotely will be required to adhere to UnitedHealth Group’s Telecommuter Policy

California, Colorado, Connecticut, Nevada, New Jersey, New York, Rhode Island, or Washington Residents Only: The salary range for California, Colorado, Connecticut, Nevada, New Jersey, New York, Rhode Island or Washington residents is $85,000 to $167,300. Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, UnitedHealth Group offers benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with UnitedHealth Group, you’ll find a far-reaching choice of benefits and incentives.

  

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone–of every race, gender, sexuality, age, location and income–deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes — an enterprise priority reflected in our mission.    

Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.      

UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.