What are the responsibilities and job description for the Public Information Officer position at Valley Metro?
Valley Metro is seeking a Public Information Officer to assist in executing Valley Metro’s mission to connect communities and enhance lives while planning, designing, building and operating a multi-modal transportation system. This is an opportunity to join one of the nation’s largest and most innovative transit systems.
The Public Information Officer is responsible for media relations including spokesperson duties and responses to media; writing, editing and producing public relations materials; managing and creating content for social media; supporting the hosting and production of agency podcasts; posting content on the website; special event planning and community relations support; researching agency information for media requests. Collaboration with internal and external stakeholders in the development of public relations stories is paramount to success in this position. Our Public Information Officer will be highly skilled in writing, editing and proofing; and developing copy for various communications including talking points, agency collateral, online and digital messaging.
As a member of the Valley Metro’s Communications and Strategic Initiatives team, demonstrates the Agency’s Core Values of Whatever It Takes, Team Player and Positive Customer Care/Service in performance of daily duties.
#CorporateCommunications #MediaRelations #SocialMedia #PublicTransportation #PublicPodcasts
Valley Metro is an Equal Opportunity/Affirmative Action employer.
Bachelor's Degree in Journalism, Communication, Public Relations, English or a related field
3 (three) years of related communications or public relations experience
*an equivalent combination of education and experience sufficient to successfully perform the essential duties such as those listed aboveDemonstrated success writing, editing and proofing; and developing copy for various collateral pieces including newsletters, brochures, and social media
OR an equivalent combination of education and experience sufficient to successfully perform the essential duties
Bilingual (English/Spanish) desirable
The statements listed below describe the general nature and level of work only. They are not an exhaustive list of all required responsibilities, duties, and skills. Other duties may be added, or this description amended at any time.
Serves as a spokesperson for the agency, responds to media requests, responds to and develops messaging for incidents, develops press releases and pitches events to media, writes talking points and researches and/or provides public record requests.
Coordinates special event planning, campaigns, and agency publicity events.
Provides information to the media and public on service disruptions and public information campaigns.
Manages content, monitors and creates social media posts. Responds to customer inquiries and complaints.
Writes, edits, and has knowledge of design and layout of digital communications, brochures, newsletters, posters, flyers, and other various promotional collateral for internal clients, co-workers, customers, and/or other applicable parties, which includes: working collaboratively with other internal departments to develop ideas; obtaining information from various internal officials or staff describing events, projects, or services; editing, rewriting, and laying out documents; proofing information; forwarding documents and materials to appropriate individuals for approval; obtaining translations; and, producing copy.
Develops and posts agency news releases and information on the website.
Supports Community Relations efforts, which includes attending events and making community presentations.
Develops communication strategies that support agency initiatives.
Co-designs, develops, and edits copy for internal and external presentations; coordinates production with internal graphics department.
Creates content and develops story boards and scripts for video productions.
Generates content, researches, and serves as a host on Valley Metro podcasts.
- Generates and maintains positive, highly-productive relationships across the agency, within the division, and with member cities, service providers and members of the media.
Serves as a resource for internal and external clients.
Performs other duties of similar nature and level as assigned.
Knowledge of:
Public relations principles;
Public information, media relations, and journalism principles and practices;
Types of print, broadcast and social media;
Video production and editing;
Project management principles;
Basic design and layout principles;
Media sources;
Proper English, spelling, punctuation, grammar, speech and diction.
Skill in:
Strong verbal, written and presentation skills;
Proficient in spoken English and SpanishPublic speaking;
Editing and proofreading;
Using a computer and related software applications;
Researching and resourcefulness in obtaining agency information;
Preparing publications;
Managing and coordinating multiple projects;
Coordinating publicity campaigns;
Collaborating with and among multiple departments and municipalities;
Communicating in order to interact with coworkers, supervisor, and the general public at a level sufficient to exchange or convey information and to receive work direction.
Sedentary Work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.Salary : $62,885 - $94,328