What are the responsibilities and job description for the ABM Demand Generation Manager (EMEA) position at Verkada?
Who We Are
Verkada is the largest cloud-based B2B physical security platform company in the world. Only Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.
Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.
Founded in 2016 with more than $360M in funding raised to date, Verkada has expanded rapidly with 15 offices across three continents, 1,600 full-time employees and 17,000 customers across 70 countries, including 45 companies in the Fortune 500.
Overview
At Verkada, we're known to push traditional boundaries, and our B2B marketing efforts are no exception. As the ABM Demand Generation Manager, you'll be joining a highly selective team of 5 other demand generation marketers to help expand Verkada’s presence across EMEA, focusing on building out the ABM demand generation strategy for EMEA.
\n- Partner closely with Sales leadership to tactically target accounts crucial for the long-term growth of Verkada
- Brainstorm and execute out-of-the-box marketing campaigns to deliver, target, and drive direct revenue for the business
- Scale and automate successful campaigns that have shown strong ROI in their experimental phase
- Analyse and optimise on lower-funnel metrics to ensure campaign ROI improves as it scales
- Work on new marketing channels that help Sales expand in Key Strategic Accounts including but not limited to Digital, Email and Direct Mail
- Build strong cross functional partnerships with other teams and stakeholders
- 3-7 years of relevant work experience in a top tech firm in performance-based growth, account based marketing experience strongly preferred
- Strong work ethic, team-player mentality, and experience working in a fast-paced, dynamic work environment
- Excellent copyediting, communication & project management skills managing multiple work streams end-to-end
- Strong quantitative and data analysis skills (Excel proficiency is a must)
- Bachelor's Degree required
- Self-starter approach, willing to have full-ownership of projects from day one
- Obsessed with solving complex problems Inbox 0 type personality
Perks & Benefits
- Generous company paid medical & dental insurance coverage
- Fertility benefits
- Wellness allowance
- Monthly commuter benefits
- Kitchen filled with drinks and snacks & daily food allowance when working from the office
Verkada is an equal opportunity employer. We strive to be a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is support for members and allies of our internal communities like Women at Verkada, Pride at Verkada, Multicultural at Verkada, and Parents at Verkada.
