Paid Marketing Manager

Who We Are

Voyage is an SMS marketing and message commerce platform that empowers brands to engage, convert, and delight customers through 1:1 personalized messaging at scale.

We’re on a mission to create delightful experiences for both brands and their customers.

We seek to help brands foster thoughtful, authentic interactions with their customers and build community. We understand brands measure performance not only in today's reach, ROI, and bottom-line but also in the sustainable health of customer relationships and experiences.

At Voyage, your work will touch the hands of leading eCommerce marketers running $1B brands. You will be at the forefront of best-in-class marketing technology.

Voyage is leading the way on SMS marketing and message commerce innovation and currently powers SMS for leading brands including Dragun Beauty, Homecourt, FLO Vitamins, Lokai, Moon Pod, Birthdate Co, and more.

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Ideal Voyage Crewmate

Voyage is looking for an experienced Paid Marketing Manager to help us attract, engage, and convert leading eCommerce brands. As our Paid Marketing Manager, you will own the strategy, budget, channel selection, and ongoing optimization of our paid marketing efforts. Voyage is a fast-paced, dynamic environment. You must have the ability to think and move quickly, prioritize as needed, and be comfortable with change and ambiguity.

What You’ll Do

• Collaborate cross-functionally with counterparts in Sales, Customer Success, and Product to gain a deep understanding of business growth goals and help drive go-to-market strategies and initiatives across all paid channels.
• Provide strategic guidance to strengthen our paid advertising efforts and subsequent lead scoring and nurturing programs within HubSpot –– optimizing to expedite opportunity creation, pipeline acceleration, and closed-won revenue.
• Work alongside Design, Content Marketing, and Sales to execute display, social, and other paid advertising efforts and marketing campaigns.Actively manage, monitor, and adjust campaign budgets across all digital channels to maximize return on investment and an efficient and optimal customer acquisition cost.
• Continuously optimize audience strategies across all paid channels and work closely with the Marketing team to ensure consistent and aligned messaging across all channels.
• Evaluate, prepare, and present weekly reports, as well as maintain a real-time reporting dashboard, on funnel conversion performance, improvement opportunities, and growth strategies.
• Remain current in the latest trends and strategies in growth marketing, and use this knowledge to continually identify and test initiatives in new channels to exceed established key metrics.
• Collaborate with all areas of the business to brainstorm and bring new, innovative strategies to fruition that drive growth and revenue across all of our digital channels.

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What You’ll Bring

• Bachelor's degree in Marketing, Business Administration, or related field; or equivalent experience
• 3-5 years experience in building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels
• Proven expertise in campaign and channel analysis and reporting, including Google Analytics and HubSpot experience
• Outstanding analytical skills and ability to leverage data, analytics, and consumer behavior trends to drive actionable insights and recommendations
• Experience in e-commerce SaaS preferred
• Goal-oriented individual with excellent communication skills

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Benefits & Perks

• Competitive compensation and opportunity for equity
• 100% health, vision, and dental insurance coverage for employees
• Ability to grow, progress, and make an impact quickly
• A fun, enthusiastic, high-caliber team that appreciates collaboration
• Flexible PTO aka minimum time off policy

Voyage is committed to bringing together talented individuals from diverse backgrounds and perspectives. We strive to create an inclusive environment where all employees feel incredibly welcome, valued, and empowered to build something amazing together. Applicants from all backgrounds are encouraged to apply and we can’t wait to meet you!