Digital Marketing Specialist - Account Manager

What We're Looking For Desired Education Bachelors in Marketing, Journalism, Communications, Information Systems, Business, Statistics or related major (Please include GPA on resume) General Knowledge General knowledge of SEO General knowledge of Google Ads General knowledge of email marketing Knowledge and experience with social media General knowledge of Google Analytics General knowledge of HTML Experience Minimum of 1 year experience as SEO or Digital Marketer, or minimum of 2 years experience in the marketing industry Qualities Excellent customer service skills Capable of working concurrently on several projects Excellent organizational skills and attention to detail What You'll Do Responsibilities Optimize client websites for search engines Manage significant budgets on top tier search engines (Google & Bing) Keyword research for both SEO and PPC campaigns Create and manage paid search campaigns Analyze competitors Project manage all aspects of digital marketing campaigns for clients Calculate ROI and prepare monthly digital marketing campaign reports Consult with clients about their business goals and propose solutions and strategies that meet their needs Direct the design of web pages and develop web content, assuring that content is consistent with standards and up to date, and assuring that all web functionality is operating properly Training Our “Bootcamp” web marketing training program will be provided for new WebFX “family members” to learn, grow and develop in and out of the office with the hard skills necessary to be successful in their position. On-site, state-of-the-art training amenities to facilitate departmental trainings, industry-related updates, and monthly Lunch-and-Learns. What You'll Get Opportunities for Growth WebFX grew 250% over the past 3 years, and merit-based promotional opportunities are abundant for new family members who meet or exceed position performance metrics. Potential Promotional Path for Digital Marketing Specialist Account Manager: Digital Marketing Research Consultant, Director of Digital Marketing, Sr. Digital Marketing Research Consultant Compensation $41.5k to $43k (Potentially higher based on additional work experience or a long-term track record of proven client results) Potential additional bonus or salary may be offered for GPA's of 3.8 & graduating with high honors Candidates interested in the Digital Marketing Specialist Account Manager position may also have interest in: Digital marketing, online marketing, paid advertising, search marketing, inbound marketing, web marketing, social media, content marketing, PPC, SEO, SEM, writing, editing, research, communications, etc. Check out our culture on social media: Instagram Twitter Facebook *You don't need to apply more than once even if you're interested in multiple positions - you can simply let us know! We consider all open roles when reviewing resumes and applications! WebFX is an Equal Opportunity Employer, committed to providing and fostering an inclusive environment where all people, including women, minorities, LGBTQ and other underrepresented groups are supported, respected, and encouraged to excel within STEM careers. Our goal as an organization is to empower our team to achieve their personal best, bring people together, and provide equal opportunity to do so regardless of race, age, gender, sexual orientation, religion, physical ability or disability, or political affiliation. You can learn more on our website here!