Digital Marketing Specialist

Our next Digital Marketing Specialist (hopefully you) will be a key member of the Business Development team. The Business Development team has helped WheelHouse IT rapidly grow multiple years in a row, by developing insight-driven marketing campaigns on-and off-line to drive growth and engagement.

The WheelHouse IT Business Development team is looking for an outgoing go-getter creative with a positive can-do attitude who lives and breathes Digital Marketing. This team member will be a highly-motivated, data-driven marketer with a proven ability to strategize, execute, and optimize high-quality Digital Marketing campaigns. They should thrive in a fast-paced, constantly evolving environment and be passionate about learning and proactive by nature. They will report to the Marketing Manager and assist and work closely with all other members of the Business Development and Sales team. They will also love reaching goals backed by a financial compensation plan. #moneymaker 

Join our rapidly growing tech company, supporting and consulting small, medium and mid-sized markets. Our continued growth in recent years drives the need to expand our sales & marketing department (we are one department). We are looking for the next all-star with an EPIC personality that can help drive creative change and vision!

Headquartered in Fort Lauderdale, with offices in New York and Los Angeles, WheelHouse IT offers a dynamic work environment and an opportunity to make a difference in a rapidly growing brand. This position will be based in our Fort Lauderdale FL, headquarters.

JOB SUMMARY

WheelHouse IT seeks a well-organized, Digital Marketing Specialist, who will assist the Marketing Manager in the organization and support of an expanding sales & marketing team. Our Digital Marketing Specialist will be responsible for enhancing the efficiency through:

• Department process management
• developing and executing HubSpot CRM workflows
• administering our HubSpot database of channels and end-users
• working with Business Development & Finance to provide timely, department reporting
• supporting our inside & outside sales team as needed
• working with alongside the Marketing Manager to execute our annual marketing plan #2020vision
• Web updates
• E-marketing campaigns
• social media
• collateral organization

Responsibilities:

• Development and execution of HubSpot CRM processes and workflows, including data management & cleanup
• Development & maintenance of department process manual
• Provide department reporting, working with accounting/finance to present data for analysis
• Conceptualizing social media campaigns and contest and executing all facets to bring the campaigns to life
• Contributing to the digital marketing creative process via:
  • text content generation
  • video creation
  • email automation
  • search engine optimization 
• Coordination of marketing efforts via:
  • digital presentations and collateral development
  • WordPress website development and maintenance

Skills Requirements:

• Basic sales & marketing orientation, with exceptional verbal and interpersonal skills
• Administrative skills with the ability to work successfully in a fast-paced environment = quick learner; well organized, ability to prioritize and multi-task, solid attention to detail; ability to understand internal processes and work with other cross-functional departments
• Proficiency with CRM/databases (HubSpot is a plus); with solid data-entry skills and the ability to develop and navigate workflows
• Deep understanding of all aspects of the Marketing function with expertise in:
  • Paid Search
  • SEO
  • Display/Video
  • WordPress Web Design
  • Paid Social
• Proficiency with Adobe Creative Suite
• Proficiency with WordPress
• Proficiency with MS Office suite, in particular, Excel and PowerPoint
• Have an EPIC personality

BENEFITS come with the territory:

• Company sponsored 401K
• Paid vacation
• Performance-based bonuses
• We are big on work/life balance
• Training
• Other perks that make this a great place to work, learn, and grow
• Salary is commensurate with experience level