Marketing and Business Development Coordinator

Company Overview

Voted #1 EHR by PC Mag, WRS Health delivers a fully integrated cloud based EMR and practice management solutions to its clients. We bring solutions to physicians by providing constant enhancement of our products and services including EHR, practice management, marketing, patient coordination and billing.

Job Purpose and Role

We are seeking a strong Marketing and Business Development Coordinator to support one of our premier practices and their patients’ experience through both traditional and digital marketing initiatives as well as the development of partnerships. The Marketing and Business Development Coordinator will report into the CEO and work with cross functional teams on strategy and implementation. 

Job Duties and Responsibilities

• Plan, support and execute marketing initiatives including partnerships, print, email, social and website
• Research, coordinate and arrange potential partner meetings and appointments
• Respond to customer/partner inquiries via phone, email and web/social messages
• Review website for optimization and make recommendations
• Utilize social media accounts to grow and engage with our audience, attract new followers, convert inquiries, expand brand awareness 
• Research and analyze market and competition
• Audit performance of marketing initiatives and communicate results 
• Research the best techniques for boosting organic ranks across a variety of search engine platforms
• Develop/enhance an online presence using SEO and SEM strategies to increase traffic that will lead to conversions; Actively test and analyze keywords to maximize results
• Stay up-to-date with Google's and Meta's digital marketing and advertising policies
• Respond to Followers Comments, Questions and Direct Messages in a professional manner and convert to appointments as appropriate.

Qualifications

• 1-3 years of experience in marketing communication, business development, social media, and/or digital marketing experience.
• Highly motivated, self-starter with the ambition to anticipate and address business needs
• Entrepreneurial spirit and ability to efficiently handle multiple projects
• Understanding of how to analyze data to identify trends.
• Problem-solving mindset, comfortable tackling the unexpected.
• Strong organizational, planning, and project management abilities are required.
• Strong communication skills
• Creative / content creation experience is a plus.

Location: Goshen, NY

Hours:  Available during standard US business hours (9am-5pm EST or 8:30am-4:30pm EST)