P/T Sales and Marketing Coordinator (Entry Level)

P/T Sales and Marketing Coordinator (Entry Level)

Even tho learning sales opens a great number of doors, no one is going to school for it.

Marketing and advertising are much sexier titles, but really, they are all the same thing: sales.

Sales is nothing more than marketing, and marketing is nothing more than communications. But Sales requires you to ask people to do business with you. Scary!

Making that ask is a lot easier when you are ethically able to support what you represent, but rejection certainly comes with the territory, no matter what industry you are in. Most business people are not eagerly waiting by their phones for a salesperson to call.

Sales is also hard, very hard. The hardest thing in the world to change is someone’s mind, and you are calling them up to talk about a part of their business that typically frustrates them to no end.

There is also empowerment in learning sales. The ability to move into other roles is much greater if you are successful in sales. Oddly enough, it can also be a mindful practice in your life, but that depends on your intentions in the job, not the job itself.

That is why at YS, we don’t just ask people for their money. An old salesperson once told us, ” If you service your client properly, the sale happens naturally.” This is the type of salesperson everyone wants to be, but often, the key part of that statement, “service your client properly,” gets lost.

What does service the client properly mean?

We can not tell you about other industries; we are in the journalism and media business. But in our industry, it means actually helping our advertisers with their advertising messages. It doesn’t mean just picking up the phone and asking them to give us their money. It means understanding what frustrates them about their marketing. It means becoming knowledgeable about how marketing and advertising work. It means understanding how the quality of the message communicated impacts the person receiving the message and, ultimately, their business. At YS, we service our clients by offering expert marketing consultations and agency-level design that is 100% focused on their needs, not ours, through our award-winning design and marketing agency.

Cool, so I get to learn a whole bunch about marketing, design, and strategy? Absolutely, but only if you are willing to put the energy into learning it. We offer the knowledge freely to those willing to receive it. However, becoming an expert takes an investment of time and energy. We also want you to have a deep passion for authentic journalism and stellar design – because we do. It’s literally required to work in Independent Media.

If you think you would like to break into media, marketing, or maybe even sales, we are looking for someone we can ultimately train into a Sales Executive role (after you learn it, of course).

THE ROLE

The role is part-time, three days a week. Starting pay is $17.50 an hour, with opportunities for pay advancement and the ability to earn commissions. There are additional perks through our house accounts. The office is in Erie, but we service Boulder County. The job is not remote.

You will be expected to assist the Publisher through a variety of tasks:

• Database entry
• Emails
• Dropping off packets
• Learning Design
• Learning how to put together a Growth Objective Calculator
• Learning how to write proposals
• Aiding on social media
• Helping organize YS house events
• Helping the publisher with collections
• Additional opportunities on weekends working YS booths at summer events
• And learning how to do sales calls (mainly leaving a lot of messages)

We have found that with approximately 6 months of training, an entry-level person can successfully move into the Account Executive role, where you begin to earn commissions for your contributions and, of course, higher earnings.

APPLY

Please send your resume with your cover letter to [email protected]. Cover letters are super important to us because they tell us more about you than your job history. If you have a portfolio, please provide that as well. Needless to say, this is the kind of role that requires good old-fashioned “gumption.”