What does a social media content manager do?

Social media content managers are responsible for creating, curating, and managing content for social media platforms and websites. They develop and implement content strategies to engage and grow audiences, and may also be responsible for monitoring and analyzing social media metrics and trends. Social media content managers typically have a bachelor‘s degree in marketing, communications, or a related field, and may also have experience in social media management, digital marketing, or content creation. They work in a variety of settings, including marketing and advertising agencies, media companies, and corporate marketing departments.