Ralston Outdoor Advertising Co Salary

As of September 2026, the average annual salary for employees at Ralston Outdoor Advertising Co in the United States is $88,972. This translates to an approximate hourly wage of $43. Salaries at Ralston Outdoor Advertising Co typically range from $78,202 to $100,661 annually, reflecting the diverse roles and experience levels within the company.

How Much Does Ralston Outdoor Advertising Co Pay for Different Roles?

Explore detailed salary information for specific jobs at Ralston Outdoor Advertising Co. Based on our data, the highest paying job is the President, with an annual salary of $688,724. The table below outlines the annual salary ranges for most popular roles within the company.
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Is Ralston Outdoor Advertising Co’s Pay Competitive? Salary Benchmarking Analysis

How does Ralston Outdoor Advertising Co's compensation stack up against the industry and its key competitors? Our salary benchmarking analysis provides a clear comparison. The chart below visualizes this comparison alongside select peer companies.
Competitor / Benchmark Avg. Salary Variance Primary Market Influence Factor & Explanation
Quill Marketing $80,977
-9.0%
Normalized for lower cost-of-living zones where Quill Marketing primarily operates.
Codan Agentura $87,422
-1.7%
Indicates identical technical requirements and experience levels between the two firms.
Metiri Systems LLC $86,051
-3.3%
Metiri Systems LLC likely leverages performance bonuses over the high base salary shown here.
Atomic Marketing $77,507
-12.9%
Atomic Marketing focuses strategically on recruiting and training entry-level apprentices.
Business Services Industry $120,931
+35.9%
Pay variances are driven by organizational scale, specialized skill requirements, or geographic cost-of-living factors.
Need More Granular Data? The analysis above provides a high-level market overview. To benchmark specific job codes, adjust for real-time cost-of-living changes, or access verified HR-reported datasets, upgrade to Salary.com for Business. Precision matters when building your compensation strategy.

Employee Reviews: Working at Ralston Outdoor Advertising Co

Considering a career at Ralston Outdoor Advertising Co? Explore authentic employee reviews to learn about the work environment, career growth opportunities, pay transparency and benefits. These first-hand insights can help you set realistic compensation expectations and make informed career decisions.
The work is engaging and aligned with my skills. Our team meetings are efficient and purposeful. There’s minimal encouragement to go beyond the role's scope, and though the environment is supportive, it can feel stagnant. The work environment is positive, inclusive, and open to feedback. Managers are trained to coach and mentor, offering regular check-ins.
Career mobility exists but often requires switching departments. Employees are empowered to take initiative and propose new ideas, and those efforts are recognized and rewarded. Standard business solutions. We have regular conversations about my aspirations, and they actively look for opportunities that align with my desired path. We celebrate successes together, and there's a strong emphasis on m...
Will continue partnering with them for future needs!. I've never hesitated to ask a question, because I know someone will offer their support without judgment. The flexibility, recognition, and fairness in evaluations create a motivating atmosphere. The technology infrastructure makes it easy to connect with colleagues worldwide, and there's a strong culture of knowledge sharing.

Ralston Outdoor Advertising Co Overview

Website
www.ralstonoutdoor.com
Founded In
1976
Employees
<25 employees
Industry
Business Services
Headquarter Address
13450 N Stemmons Fwy Farmers Branch Texas TX 75234
Revenue
<$5 Million
Phone Number
+1 9722414040
Social Media
About Ralston Outdoor Advertising Co
Ralston Outdoor Advertising, Ltd., founded in 1976 by Douglas R. Ralston, is the largest, independent outdoor advertising company in Dallas, Texas. Our company offers a variety of billboard sizes from 14x48 highway bulletins to 10x20 Plano boards throughout the greater Dallas-Fort Worth metroplex and other North Texas locations. In addition, Ralston Outdoor has one of the largest inventories of bi

What Benefits Does Ralston Outdoor Advertising Co Offer Beyond Salary?

A competitive compensation package is more than just a salary. Ralston Outdoor Advertising Co offers a comprehensive benefits package designed to support your health, financial future, and overall well-being. Below are the most common key benefits:
Social Security
401(K)
Disability
Healthcare
Pension
Time Off (days)
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What Is the Cost of Living Near Dallas?

Understanding the cost of living near Dallas is key to truly evaluating a salary offer or your current compensation at Ralston Outdoor Advertising Co.
Dallas' Cost of Living Index is approximately 101.6 (1.6% more expensive than US average; 9.2% more than TX average). Major city, corporate hub, housing costs above US avg in desirable areas. DART bus/rail. When planning your budget based on a salary from Ralston Outdoor Advertising Co, consider these typical monthly expenses:
Expense Category Estimated Monthly Cost Key Considerations / Notes
Housing (1-BR Apt Rent) $1,300 - $2,000+ A significant portion of Ralston Outdoor Advertising Co salary. Location choices impact this heavily.
Utilities (Basic) $150 - $250 Electricity, Heating, Cooling, Water etc.
Public Transportation $96 (DART monthly regional pass) Essential for most commuters; car ownership is costly.
Groceries (Single Person) $410 - $600 Can be higher with more dining out or specialty stores.
Personal & Leisure $430 - $800+ Dining out, entertainment, shopping. Highly variable.
Healthcare (Individual) $390 - $720+ Varies significantly by plan & employer contribution.
Subtotal (Excluding Taxes) $2,776 - $4,376+ This subtotal does not include income taxes (federal, state, local), which can significantly impact your take-home pay.

FAQs of Ralston Outdoor Advertising Co

1. How much does a Ralston Outdoor Advertising Co employee make?

Ralston Outdoor Advertising Co pays its employees an average of $88,972 per year. The average salary at Ralston Outdoor Advertising Co range from $78,202 to $100,661 per year. It's important to remember that these are overall averages, actual salaries vary significantly based on specific job titles, years of experience, skills, and location.

2. Which similar company tend to pay more or less than Ralston Outdoor Advertising Co?

The salary at Ralston Outdoor Advertising Co is higher than the similar company. The average annual salary at Ralston Outdoor Advertising Co is $88,972, or an hourly wage of $43, in comparison to Quill Marketing which pays $80,977 per year or $39 per hour.

3. How much does a President typically earn at Ralston Outdoor Advertising Co?

A President at Ralston Outdoor Advertising Co typically earns an average annual base salary of around $688,724, with a general range of $526,688 to $868,467.

4. Do employees with advanced degrees (Master's, PhD) earn more at Ralston Outdoor Advertising Co?

In many roles at Ralston Outdoor Advertising Co, particularly those requiring specialized knowledge or research capabilities (e.g., certain engineering, scientific, or financial roles), an advanced degree like a Master's or PhD can lead to a higher starting salary and faster career progression, thus higher earnings. However, for some roles, direct experience and skills might be valued as much or more than an advanced degree. The impact varies by field and specific job requirements.

5. How does the cost of living near Dallas affect the perceived value of a Ralston Outdoor Advertising Co salary?

Dallas' Cost of Living Index is approximately 101.6 (1.6% more expensive than US average; 9.2% more than TX average). This significantly impacts the purchasing power of a salary from Ralston Outdoor Advertising Co based there. Our "Cost of Living Insights for Dallas" module details this impact, helping you assess the 'real feel' value of your compensation.

6. What kind of benefits does Ralston Outdoor Advertising Co typically offer employees?

Ralston Outdoor Advertising Co generally offers a range of employee benefits designed to support their workforce's health, financial well-being, and work-life balance. Comprehensive health insurance (medical, dental, vision), a 401(k) retirement savings plan (often with a company match), paid time off (PTO), and potentially disability and life insurance are included. For a more detailed list of benefits, please see our "Employee Benefits at Ralston Outdoor Advertising Co" section on this page.